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Staying ahead of AI: Don’t be your clients’ second opinion

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Considering that some are claiming that artificial intelligence could bring us biological immortality by 2030, it would not seem like a major leap for some to think it could independently complete an advisory engagement end to end without any human input today. While this is not actually the case, those who fervently believe this to be true may be less likely to call their human accountants when, in their mind, a chatbot would do just fine. 

Joe Woodard, head of accounting coaching and education firm Woodard, said that this is part of how AI is slowly eating into accounting advisory services. The threat is not so much that the boss replaces everyone with an AI chatbot, but that the client decides an AI chatbot is good enough for their purposes and so never calls their accountant in the first place. 

“Among ChatGPT adopters — which, let’s remember, is still a small percentage of the business community — people are asking AI first. If they have gray areas or need a judgment call, then they reach out to their CPA … . This is how AI is undercutting the value proposition of accountants. CPAs are increasingly becoming a second opinion rather than the first source of expertise,” said Woodard. 

(See our feature story, “Staying ahead of AI.”)

This is a bad idea for several reasons. One is the obvious fact that the less a client calls their accountant, the fewer opportunities there are to offer the services that keep firms running. But there is also the fact that people think AI can do things it simply cannot do today, which can lead to poor decisions that could have been averted if only they’d consulted their human advisor. Hannah Dameron, an estate attorney with ArentFox Schiff who has spoken at accounting conferences on how AI is impacting her field, noted that people who try to draft wills using AI might be very disappointed when they test it in court. 

“If you put in a ‘Draft a will for me’ type of prompt, it might not actually be appropriate for your situation and might not be up to date depending on when tax laws have changed or probate laws have changed. So I think there is still great value in working with [human professionals]. AI just might create a challenge in communicating that with the public more broadly,” she said. What is needed is, first, education on what exactly AI can and cannot do. Media portrayals have given people the impression that AI is close to fictional entities like Iron Man’s Jarvis or 2001’s HAL 9000, which simply does not match reality. And even when bringing things a little closer to Earth, people still may not realize that, as powerful as AI is today, it still comes with real limits that require human compensation. 

AI and robots in office

“Right now, all we have is narrow AI, which means AI can answer highly specific questions. For example, if I ask, ‘What should my firm’s headcount be?’ AI can generate an informed response. But it can’t yet think holistically like a human does — it can’t ask leading questions, collect relevant information beyond the prompt, or make judgment-based decisions. AI can provide an analysis, but it’s not an advisor,” said Woodard. 

David Zweighaft, a partner with RSZ Forensics, added that clients need to be aware that AI can be biased and, in the case of generative solutions clients might access via public models, extremely inconsistent. Given that generative AI works on a probabilistic basis, by necessity if you give it two different prompts you can get two different results. “We need to be able to look at AI-generated output either that we commissioned or that the client has relied on and say, ‘OK, here’s the same data set; let’s run this through a different AI platform and see if you get the same results.’ … We can use AI to do that just as a safety check for us,” he said. 

David Nelson, an estate planning specialist with Top 25 Firm Aprio, said that ensuring that accountants remain the first opinion, not the second, means being proactive. Professionals should not be waiting around for their clients to call them, and then lament that they’re using a chatbot instead. They should be taking initiative to reach out in response to changing circumstances that might affect them. 

“For example, if a client’s net worth is rising rapidly and there’s potential for increased estate tax, it’s important that our colleagues in other departments plant the idea: ‘Hey, you might want to talk to our estate planning team.’ That way, clients aren’t suddenly faced with estate planning questions and turning to the internet for answers instead of calling us. It’s about being proactive,” said Nelson. 

He said that misinformation has become a challenge, as he has had clients coming in with ideas they got from ChatGPT or other tools, which he said can have outdated information. Chatbots might bring clients a rough approximation of an answer, but it may lack nuance, and so it is on professionals like him to explain the complexities. Still, it is better for clients to come in and have this talk than to simply accept the AI answer and not come in at all.

“That said, I don’t mind if a client comes in with their own idea. I haven’t personally encountered resistance when explaining why an AI-generated response might not fully address their needs. But AI’s growing presence in society means we’ll likely see more of this,” he said. 

Lari Masten, a valuation specialist who heads Masten Valuation, raised a similar point. She talked about a client who relied on an AI’s answer, much to his own detriment. She said it’s not so much that he didn’t want to call her at all, but it was the weekend and he was under intense time pressure, so he consulted a bot instead and went with its suggestion. 

“And then later in the week, I hear from him and he’s like, ‘yeah, by the way,’ and what he did was not what I would have ever recommended. And I said, ‘I wouldn’t necessarily have recommended that because here are the other things that you weren’t considering, right?’ and it was thankfully not something that was a costly thing for him, but he was just like, ‘My gosh, I didn’t think about that,'” she said. However, while she acknowledges that hers might be an unusual position, she doesn’t mind if people refer to AI on simple matters that are easily looked up online and save the complex stuff for her. She’s not eager to spend all day answering basic questions when she could be doing higher-value work. “I don’t have any issue at all, to be honest, with a client that has a question, but they can go ask chatGPT or whoever they’re using. Because if it’s something simple and they can get the answer, that’s great. Because that frees me up; I can do better work. I can do higher-level stuff. I mean, I don’t want to be answering things like, ‘What’s the maximum amount that I can get this year?’ Go look it up. That’s easy, so I’m fine with that because then that makes my conversations with clients more meaningful,” she said. 

(Read more: AI in advisory: What work is at risk?)

In both Masten and Nelson’s cases, they leveraged existing relationships to prove their value proposition as human professionals. Woodard said that this is ultimately what accountants will need to do if they want to remain the first opinion, because if their idea of advisory consists of just handing people an analytics report, there’s not much of a relationship to utilize, and AI will indeed start eating into their client base. This was always a good idea, but Woodard said that now it is essential. 

“AI will not disrupt advisory that is built on relationships, strategic insight, and deep business understanding. If your advisory work is truly advisory — guiding clients through long-term decision-making — it will endure. However, if your advisory service is transactional or just financial reporting with a cover sheet, that is highly disruptable. Our thought leadership has aligned around this: Advisory must take place in the context of a relationship. It must be strategic, rather than transactional. Up until now, that was a best practice; going forward, it will be a necessity for survival,” said Woodard.

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Accounting

In the blogs: Higher questions

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Valuations this year; handling interviewees; AI and accounting ed.; and other highlights from our favorite tax bloggers.

Higher questions

Haunting of the Hill House

  • Eide Bailly (https://www.eidebailly.com/taxblog): The House Ways and Means Committee planned to begin to publicly debate and amend tax legislation on May 13, with the ultimate goal to produce the “one big, beautiful” bill to extend the Tax Cuts and Jobs Act: “This is the stage where seemingly dead and buried ideas mysteriously come back to life to haunt the proceedings.” 
  • Wiss (https://wiss.com/insights/read/): Key highlights of the proposed beauty.
  • Current Federal Tax Developments (https://www.currentfederaltaxdevelopments.com/): And a bulleted summary.
  • Tax Vox (https://www.taxpolicycenter.org/taxvox): If Congress expands the Child Tax Credit with TCJA extension, who might benefit and what might it cost?
  • Tax Foundation (www.taxfoundation.org/blog): Policymakers will also decide the fate of the SALT cap. Debate rages about making the cap more generous, along with possible limits on pass-through workarounds and SALT deductions  by corporations. While capping business SALT could raise additional revenue, it would risk slowing economic growth.

Soft skills

Rational decisions

Tidying up

  • Boyum & Barenscheer (https://www.myboyum.com/blog/): Should you vacuum the meeting room? How many times should you talk with a candidate? Keys — some often overlooked — to effective interviewing.
  • The National Association of Tax Professionals (https://blog.natptax.com/): A WISP is the written information security plan that verifies how your firm protects taxpayer information. You can’t ignore them anymore, and here’s how to build a compliant one.
  • Taxing Subjects (https://www.drakesoftware.com/blog): An outstanding guide to SEO for accounting firms. 
  • AICPA & CIMA Insights (https://www.aicpa-cima.com/blog): Where does AI fit into accounting education? Everywhere.

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Accounting

House committee marks up tax reconciliation bill

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The House Ways and Means Committee held a hearing Tuesday to mark up the so-called “one, big beautiful bill” extending the expiring provisions of the Tax Cuts and Jobs Act while adding other tax breaks for tip income, overtime pay and Social Security income and eliminating tax credits from the Inflation Reduction Act for renewable energy as well as the Direct File and Free File programs.

“Today, this Committee will move forward on President Trump’s promise of delivering historic tax relief to working families, farmers and small businesses,” said committee chair Jason Smith, R-Missouri, in his opening statement. “The One Big Beautiful Bill is the key to making America great again. This moment has been years in the making. While Democrats were defending IRS audits on the middle class and tax carveouts for the wealthy, Republicans on this Committee got on the road, to hear from real Americans about how the 2017 tax cuts benefited them. This bill wasn’t drafted by special interests or K Street lobbyists. It was drafted by the American people in communities across the country.”

Democrats blasted the bill. “In 2017, Republicans passed a tax law that was supposed to pay for itself, raise wages, and help working families,” said ranking member Richard Neal, D-Massachusetts. “None of that happened. Instead, it exploded the deficit, worsened inequality, and left everyday Americans behind. Now they want to double down on the same failed playbook. One that rigs the system for billionaires and big corporations while everyone else pays the price.”

Among the provisions, the bill would make the expiring rate and bracket changes of the TCJA permanent and increase the inflation adjustment for all brackets excluding the 37% threshold, according to a summary from the Tax Foundation. The bill would also make the expiring standard deduction levels permanent and temporarily increase the standard deduction by $2,000 for joint filers, $1,500 for head of household filers and $1,000 for all other filers from 2025 through the end of 2028. It would also make the personal exemption elimination permanent, and make the $750,000 limitation and the exclusion of interest on home equity loans for the home mortgage interest deduction permanent. It would also make the state and local tax deduction cap, also known as the SALT cap, permanent at a higher threshold of $30,000, phasing down to $10,000 at a rate of 20% starting at modified adjusted gross income of $200,000 for single filers and $400,000 for joint filers.

Other changes and limitations to itemized deductions would be made permanent, including the limitation on personal casualty losses and wagering losses and termination of miscellaneous itemized deductions, Pease limitation on itemized deductions, and certain moving expenses.

The bill is likely to go through some changes when it goes to the Senate. “Politically, we’ve been talking about the process for the last couple months,” said Mark Baran, managing director at CBIZ’s national tax office. “Congress is finally able to pass a concurrent resolution to unlock the budget reconciliation process.”

“The House and the Senate have completely different instructions on what they’re going to cut and how they’re going to score,” he added. “Some of that’s very controversial, and that needs to be worked out. But now we’re getting into the actual crafting of provisions and legislation.”

According to a summary on the CBIZ site, the bill would make permanent and increase the Section 199A pass-through entity deduction from 20% to 23%, also known as the qualified business income, or QBI, deduction. The bill includes provisions that open the door for pass-through entity owners in specified service industries to use the deduction. It would also extend current deductions for research and experimental expenses through Dec. 31, 2029, and extend 100% bonus depreciation through that same date.

The bill would also allow businesses to include amortization and depreciation when figuring the business interest limitation through Dec. 31, 2029, while making permanent the excess business loss limitation.

In addition, the bill would retroactively terminate the Employee Retention Tax Credit for taxpayers who filed refund claims after Jan. 31, 2024. 

In keeping with Trump campaign promises, the bill would eliminate taxes on tips for employees in certain defined industries where tipping has been a traditional form of compensation. There would be a new $4,000 deduction for seniors that phases out starting at $75,000 of income. The bill would also eliminate taxes on overtime pay.

The bill would give individuals an above-the-line deduction for interest on loans used to purchase American-made cars, but that would be capped at $10,000 with income phaseouts starting at $100,000 (single) and $200,000 (married filing jointly).

The bill would also increase taxes on certain private college investment income up to a maximum of 21% on universities with a student-adjusted endowment above $2 million.

It would also roll back some of the renewable energy provisions from the Inflation Reduction, including a phaseout and restrictions on clean energy facilities starting in 2029, while also limiting or eliminating clean housing energy and vehicle credits. The bill would sunset major IRA clean electricity tax credits, including the clean electricity production tax credit (45Y), clean electricity investment tax credit (48E), and nuclear electricity production tax credit (45U) begin phasing out after 2028 and finish phasing out by the end of 2031; repeal hydrogen production credit (45V) for facilities beginning construction after 2025, according to the Tax Foundation. It would also phase out advanced manufacturing production credit (45X) for wind energy components after 2027, for all other eligible components after 2031. Across several IRA clean energy credits, the bill would repeal transferability after the end of 2027 and further limit credits based on involvement of foreign entities of concern. On the other hand, it would expand the clean fuel production credit (45K), and tighten rules on the 126(m) limitation for executive compensation.

The bill would terminate the current Direct File program at the Internal Revenue Service and establish a public-private partnership between the IRS and private sector tax preparation services to offer free tax filing, replacing both the existing Direct File and Free File programs.  

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Accounting

FASAB mulls accounting impact of federal reorganization

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The Federal Accounting Standards Advisory Board is asking for input on emerging accounting issues and questions related to reporting entity reorganizations and abolishments as the federal government endures wide-ranging layoffs and reductions in force, including the elimination of entire agencies by the Elon Musk-led Department of Government Efficiency.

“Federal agencies and their functions, from time to time, have been reorganized and abolished,” said FASAB in its request for information and comment

Reorganization refers to a transfer, consolidation, coordination, authorization or abolition of one (or more) agency or agencies or a part of their functions. Abolition is a type of reorganization and refers to the whole or part of an agency that does not have, upon the effective date of the reorganization, any functions.

The Trump administration has recently moved to all but eliminate parts of the federal government such as the U.S. Agency for International Development and the Consumer Financial Protection Bureau, and earlier this month, Republicans on the House Financial Services Committee passed a bill that would transfer the responsibilities of the Public Company Accounting Oversight Board to the Securities and Exchange Commission. 

FASAB issues federal financial accounting standards and provides timely guidance. Practitioner responses to the request for information will support its efforts to identify, research and respond to emerging accounting and reporting issues related to reorganization and abolishment activities, such as transfers of assets and liabilities among federal reporting entities. The input will be used to help inform any potential staff recommendations and alternatives for FASAB to consider regarding short- and long-term actions and updates to federal accounting standards and guidance in this area.

The questions include:

  1. Have any recent or ongoing reorganization activities or events affected the scope of functions, assets, liabilities, net position, revenues, and expenses assigned to your reporting entity (or, for auditors, your auditees)? If so, please describe.
  2. What accounting issues have you (or your auditees) encountered (or do you anticipate) in connection with recent or potential reorganization activities and events?
  3. Please describe the sources of standards and guidance that you (or your auditees) are applying to recent, ongoing, or pending reorganization activities and events.
  4. Have you experienced any difficulties or identified gaps in the accounting and disclosure standards for reorganization activities and events? What potential improvements would you recommend, if any?

FASAB is asking for responses by July 15, 2025, but acknowledged that late or follow-up submissions may be necessary given the provisional nature of the request. Responses should be emailed to [email protected] with “RERA RFI response” on the subject line.

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