Connect with us

Accounting

Art of Accounting: Succeeding by being imaginative

Published

on

Complimentary Access Pill

Enjoy complimentary access to top ideas and insights — selected by our editors.

I have been very successful in part because I thought outside the box and tried new things. Not everything worked, but enough worked to make all the effort well worth it. Here is an illustration of an off-the-wall something I did that worked great. I forgot about this completely and never wrote about it and it wasn’t even considered for my Memoirs of a CPA book, until I received a text last week.

Some recent background

A couple of weeks ago I was on a podcast with Yuri Kapilovich, CPA, author and “the fun CPA.” We discussed the current situation in public accounting, and he asked if I had any suggestions to alleviate the shortage and the onerous hours at many firms. I suggested something that would solve both problems simultaneously. I don’t remember his reaction, but when I get the final podcast, I will see how I said it and how he responded. 

My time-saving suggestion

I mentioned to Yuri that while every managing partner has an executive assistant, none of the other partners do. I suggested that a partner managing $2 to $3 million revenues with perhaps five to 10 staff also get an executive or administrative assistant. This would stop them from doing considerable non-chargeable or non-face time with clients. I figure that a full-time assistant at a cost of about $80,000 would save them about 20% of their time that would shift about eight hours a week to client or marketing services. Considering that the chargeable time at that level is about 1,200 hours a year, they would move away from 240 administrative hours to 240 client production hours. The cost of this $80,000 would have to be less than 20% of their added potential production. Even if it is a push, it would certainly make sense. There would be plenty of other work the administrative person could perform.

My definition of chargeable time does not assume that hours would be billed and collected. It assumes that the added hours would create greater client service or marketing activities or responsibilities. However, if your billings are strictly based on hours, then you could easily quantify the benefits.

I thought about this afterward and cannot understand why this isn’t being done.

Last week’s reconnection

This past week, actually the day before I wrote this, I received a text from a young lady who worked for me starting in 1968 when she was 15 and in high school. We spoke and it was a real pleasure finding out about her life since she graduated college when we parted company. It turns out she had a remarkable career with multiple advanced degrees and some very high level and interesting jobs with a lot of fun travel, and she is a grandmother of five. Her husband was a CPA and at some point she decided to become an accountant. She got a degree and started her own practice. Today a son is a partner with her and her husband also joined her practice after he retired. Unfortunately, he passed away two years ago. While she is located in Port St. Lucie, her practice is virtual, with clients throughout the country. If you need an accountant or a connection in that area of Florida, her name is Marcia Solomon Rubin and her practice is Rubin Partners LLC.

Validation of my suggestion

Now comes the validation of my idea. In 1968 I had five years’ experience and had a job with Bernard D. Kleinman. I also owned a mail order business and had a partner running it full time. However, while I worked at it off hours, I was spending more time than I wanted to. I decided to hire an assistant, i.e., a go-fer, for about 15 hours a week. I asked Bernie if he would provide a desk for her and room for some inventory and supplies. I “justified” it by explaining that it would make me more effective for him by giving me more time to work on and think about his clients. It would eliminate nonproductive time I was spending, plus when she was in the office and his secretary had to take a short break, Marcia could answer the phones for him. Anyway, he agreed. A short time afterward, I decided to get my own apartment in Manhattan, instead of commuting from my parent’s apartment in the Bronx. I asked Marcia to find me an apartment in the area of the office. I explained what I wanted and the rent I wanted to pay. She spent a few days on it and found me a great apartment a short walk from Bernie’s office. She narrowed her search to two apartments and set up appointments for me. I rented one of them. This obviously saved me considerable time and added to my time working for Bernie.

Since then, I have always had a secretary or an administrative assistant. When I had my New York practice, we opened a satellite office near my house in East Brunswick, New Jersey (I was married with two children). I then decided to spend Mondays at that office and hired a part time secretary/assistant for four days, five hours a day. At another point I added a full-time secretary in our New York office who spent about 90% of her time working with me. Eventually we hired, in 1986, a full-time administrator, i.e., COO (who was not an accountant), to run our practice on a daily basis, which primarily relieved me of much of my administrative responsibilities. Of course he had many other things to do. My partners were fine with all of this. 

I could go on with more, but the point is that the administrative assistant is not a new idea for me. It goes back to 1968 and was continuous. Yet, I do not know many firms doing this. I am not a genius and running a practice, no matter how profitable, was always a struggle juggling all the parts including cash flow. However, my partners and I made a decision that we would be richer by spending the money on that assistant. 

Yuri’s podcast

Yuri and I spent over an hour together chatting about the current climate of the public accounting business. Some points were heated but always respectful. He brought a professional crew to my office and it is now being edited. However, he already posted two unedited clips from it. One is the final 15 minutes and I suggest watching it. You can listen to it, but you’ll miss my animation. Here is a YouTube link: Most Important Accounting Debate – New school vs old school. I think his New School vs. Old School is misnamed as I do not think he is Old School. I certainly am not Old School, regardless of my age and years in this business.

Key to success

You have to realize you are in a business and need to act like that with every decision. Running your business is a serious undertaking and needs to be deliberate with the right time allocated to it. It also needs thinking like a businessperson, not an accountant. When you work on your clients, you are the accountant. When you work on your business, you are not an accountant, but an owner. You should do things the way any other business would do it. 

Using this example, would the owner of any of your clients do all of the administrative work a senior manager or non-managing partner does: scheduling and micromanaging some of the staffing, following up on projects, time scheduling and following through, handling correspondence, following up on missing information, keeping track of what staff members actually do compared to what they should have done, making sure staff are prepared and know how to prepare, advance planning of scheduling, creating the invoices, making collection calls, setting up their own appointments to meet with clients, booking their own flights and car service to and from airports, making sure the staff gets the right CPE and training and mentoring, developing marketing activities and spending time figuring how to add value to the clients. Actually, the last two things are what the senior manager or non-managing partner should do, not the other things. 

New School idea

My “New School” idea that I suggested during Yuri’s podcast was a replication of something I started in 1968. You just need to be imaginative.

Do not hesitate to contact me at [email protected] with your practice management questions or about engagements you might not be able to perform. 

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Accounting

IRS backs off Biden rule on partnership basis shifting

Published

on

An IRS proposal to drop a Biden administration rule targeting basis-shifting strategies by complex partnerships is getting support from key stakeholders, as well as calls for further relief.

But critics argue that dropping the regulation would let wealthy tax cheats off the hook. Even those who advocate getting rid of the rule say the IRS must take more action to remove enforcement risks around partnership basis-shifting strategies. 

The regulatory proposal last month to withdraw the Jan. 14 regulation cited President Donald Trump’s executive order that created the Department of Government Efficiency. It also mentioned the concerns of “taxpayers and their material advisors” about “imposing complex, burdensome, and retroactive disclosure obligations on many ordinary-course and tax-compliant business activities, creating costly compliance obligations and uncertainty for businesses.”

These transactions enable businesses to transfer tax basis out of assets where it was not generating savings to affiliated entities where it could gain benefits, such as moving it from stock or land holdings to the partnership’s equipment infrastructure and its depreciation capabilities. In its final days, the Biden administration issued a rule classifying them as “transactions of interest” (TOI) subject to increased scrutiny of the so-called “economic substance” of the basis-shift beyond simply tax savings. That followed an IRS memo from last June warning taxpayers, professionals and financial advisors that some common partnership basis-shifting transactions do not have the required economic substance. 

The fact that the Trump administration’s proposal wouldn’t also cancel the revenue ruling memo caught the attention of some antitax advocacy groups and industry professionals.

“Given that Revenue Ruling 2024-14 was not withdrawn, continued diligence is required in identifying any transactions that may fall within the scope of the revenue ruling or otherwise be subject to potential challenges under the economic substance doctrine, or other common law principles such as the substance-over-form doctrine or step transaction doctrine,” according to a blog on the rule proposal last month by accounting firm Grant Thornton. Nevertheless, the firm described the IRS proposal as “welcome relief for taxpayers and material advisors as the basis shifting TOI regulations would have imposed complex, burdensome and retroactive disclosure obligations on transactions that may have not been entered into with a tax avoidance purpose.”

READ MORE: What does an IRS in flux mean for financial advisors and clients?

The business backdrop

Regardless of their view of the proposal, President Trump, DOGE or tax-dodging efforts by wealthy households in general, advisors can provide value to clients by keeping abreast of IRS regulations, according to Jason Smith, CEO of Westlake, Ohio-based advisory practice JL Smith, registered investment advisory firm Prosperity Capital Advisors and training and consulting company Clarity 2 Prosperity Enterprises. Last month, Greenleaf Book Group released Smith’s latest book, “The Rainmaker Multiplier: How to Create a Self-Sustaining, Scalable Financial Planning Business.” The book includes a chapter on Smith’s view that tax preparation and strategies represent one of four “rainmaker multiplier essentials,” alongside holistic planning, marketing and a career path for incoming advisors.

Smith’s firm evolved from referring tax services to outside certified public accountants to hiring them and enrolled agents as a means of providing what he called the “trilogy” of tax planning, management and preparation.

“You could sit there and tout investment performance, but it’s not about what you make, it’s about what you keep,” Smith said. “I just don’t know how you can really say that you’re doing true wealth management without connecting those two, the investments and the taxes.”

READ MORE: Taxes + wealth: 2 connected but still (for now) distinct fields are merging

Reactions to repeal

For some business owners, the complex basis-shifting maneuvers among affiliated entities in a partnership provide substantial savings — although the last administration’s Treasury Department argued that verifying the economic substance of the transactions would save taxpayers $50 billion over a decade. Eliminating the Biden-era regulation would reopen a “tax loophole for the rich,” said Sen. Ron Wyden, a Democrat from Oregon who is the ranking minority member of the Senate Finance Committee.

“This is a ridiculous loophole that allows the ultra-rich to dodge taxes by shifting assets around on paper while adding zero value to our economy whatsoever,” Wyden said in a statement last month. “This is welfare for billionaire tax cheats and massive corporations, plain and simple.”

However, groups supporting the withdrawal of the rule include the American Institute of CPAs, the Taxpayers Protection Alliance and the National Taxpayers Union. In letters to the IRS earlier this month, the latter two organizations praised the move to drop the regulation and asked the agency to rescind the memo from last June as well.

“The previous administration’s near-obsessive focus on partnerships was driven by the belief that vast revenue collection potential exists in some sectors of our economy if only the IRS were handed sufficiently intimidating enforcement tools,” National Taxpayers Union President Pete Sepp wrote. “Unfortunately, history has shown that there are no gold mines leading to such easy riches for the government. Instead, the pursuit of the ‘shiny object’ leaves many innocent taxpayers harmed along the way, while distracting the Service’s attention from top-notch customer service and clear, consistent, guidance that provide the basis of respect for the law.”

READ MORE: Wealthy tax cheats set to benefit from Trump plans to halve IRS

Stay tuned, advisors and tax pros

An upcoming IRS notice of proposed rulemaking could address the full scope of the agency’s withdrawal of the prior regulation and its current stance on the economic substance of basis-shifting transactions by partnerships.

The Biden administration’s regulation would have exerted greater enforcement oversight in “tax-free transfers, distributions and liquidations of partnership interests to partners and other related parties or transferees, in which a basis increase provides related parties with an opportunity to decrease their taxable income through increased cost recovery deductions, including as property depreciation deductions, and decreased taxable gains (or increased taxable losses),” according to a blog posted this week by Alex Kenelby, a senior manager of tax services with Berkowitz Pollack Brant.

“This essentially provides taxpayers and their material advisors with immediate relief from retroactive reporting requirements and any related penalties for noncompliance,” Kenelby wrote. “The IRS is expected to issue a notice of proposed rulemaking in the coming months to finalize the details of repealing the basis-shifting regulations.”

Continue Reading

Accounting

Inventor patents variation on double-entry accounting

Published

on

Edward Kellman, CEO and chief design engineer of Trakker Apps, holds two U.S. patents for an innovative take on double-entry accounting 

The system, known as the Double-Entry Multi-Extrinsic-Variable Accounting Method Database, aims to modernize financial tracking while preserving the essence of the traditional accounting system that was first described by Luca Pacioli back in 1494. It leverages artificial intelligence while generating and reconciling multiple financial ledgers by account, user, customer, job and vendor.

“I made a representation of the current double entry database, which basically collects a date, amount, a debit and a credit account, and that’s about as much of that calculation as you can do by hand,” said Kellman. “It’s been done by hand for hundreds of years. It’s very tedious, but nobody ever thought to expand the database now that you can use a computer to solve for these enormously complex database solutions.”

He expanded the database with new variables, which he calls extrinsic variables, and now it can track financial transactions by customer, job, user and vendor. “By doing that, I’ve created an enormous amount of new financial solutions that can be plucked from the database that never existed, and these are all financial analytics for your company, because the variables are the things that matter in your company: which jobs make the most money, which users produce the most income and expenses, and things of this nature,” said Kellman. “But because I expanded that database, and nobody thought to do this since 1494 when this system was first published. It’s totally modernized double entry accounting.”

He offers them as apps that can be downloaded from the Apple and Android app stores, along with a browser-based version through the Trakker Apps website. He is hoping to partner with financial institutions rather than accounting software companies since the system was developed as a BaaS, or banking-as-a-service, technology. The bank would be able to white label the program with its own branding.

The system leverages artificial intelligence to automate data entry. “I didn’t want it to become a tedious process for entering data, so we basically wrote these AI data entry algorithms that collect the data and fill in the data when it knows it right away,” said Kellman. “You can enter these transactions really just as quickly, if not quicker, on a smartphone than you can on any other accounting system, because of the data entry algorithms that just collect the data really quickly. And once you hit Enter and record that transaction, that’s all stored in the cloud. All your business is digitized.”

He did beta testing for a year on the app stores, where the program had around 6,000 downloads. But then he shut down the program because he didn’t want to be the cloud host responsible for storing thousands of people’s financial data so he is searching for a banking partner to host it securely. The system provides a kind of ERP platform that combines banking and accounting. 

“Instead of printing profit and loss reports and balance sheet reports and trial balance summary reports just for the whole company, I can print them individually, for each individual user or each individual job,” said Kellman. “Or if you have multiple users, like in a law firm on one job, you can select the job and the user and print just the transactions that apply to those variables that you’ve selected, and now you’ve got a wealth of information about your company that never existed before.”

Trakker Apps’ BaaS fintech platform includes Business Trakker, Invoice 4 Business, Expense Trakker, Balance Sheet Trakker and Escrow Trakker for Lawyers.

It took four years before Kellman was able to patent the technology. “Normally, when you apply for a patent, they spend a lot of time on a patent search, where they investigate all the previous patents to see if you’re in violation of any other patents, or any other art that exists,” he said. “My patents are the only patents ever issued for a double entry accounting system, and there was no prior art. It took about four years to get it, and then I got a second one after that.”

Kellman isn’t planning to challenge other accounting software companies now that he has the patents, which are actually for the ledger. “No, I don’t want to challenge other companies,” he said. “You can’t patent a software program. My program produces what we call a multivariable ledger that you can hold in your hand. It’s a financial ledger, and that’s what’s patented.”

multi-extrinsic-accounting-method-database.png

Continue Reading

Accounting

COSO, NACD propose corporate governance framework

Published

on

The Committee of Sponsoring Organizations of the Treadway Commission and the National Association of Corporate Directors have released an exposure draft of their Corporate Governance Framework and are asking for public comments until July 11.

Last May, COSO and the NACD selected PwC to be the lead author to develop a comprehensive corporate governance framework offering principles-based guidance for organizations to establish and strengthen their governance practices, beginning in the boardroom and spreading throughout the organization. Last December, COSO released a governance framework for internal controls over robotic process automation.

The Corporate Governance Framework is designed to complement and align with COSO’s longstanding Internal Control and Enterprise Risk Management frameworks. It includes practices to help organizations improve their governance effectiveness, manage risks proactively and create long-term value. COSO is jointly sponsored by the American Accounting Association, the American Institute of CPAs, Financial Executives International, the Institute of Management Accountants and the Institute of Internal Auditors.  

wind-lucia-coso.jpg

Lucia Wind

“Resilient and well-structured corporate governance is the foundation of trust in capital markets, ethical business practices, and sustainable financial performance,” said COSO executive director and chair Lucia Wind in a statement Tuesday. “This framework provides organizations with a structured yet flexible approach to governance, ensuring they can navigate today’s complex regulatory and risk landscape with confidence, enable organizational effectiveness, while building long term value for its shareholders.”

Public comments will be accepted until July 11, 2025. The COSO website provides additional submission information.

COSO and the NACD are encouraging a holistic approach to defining corporate governance, extending beyond the boardroom to encompass the practices, information channels, and processes that govern how an entity is being directed, managed and controlled.  

“Strong corporate governance creates a competitive advantage for organizations of all sizes, stages of maturity, and growth strategies,” said NACD president and CEO Peter Gleason in a statement. “This framework will help boards and management align on the importance and scope of governance in a time of tremendous complexity and disruption. When adapted to fit an organization’s specific needs, the framework will help drive better business outcomes and higher-quality board and management performance.”

COSO and the NACD see corporate governance as involving the oversight and processes by which an informed board and management team steers an entity toward executing its strategies and goals while maximizing long-term shareholder value in an ethical manner and within the relevant legal and regulatory environment.   

“By providing a common language and practical guidance, it empowers boards, management, and employees to work together in building resilient, accountable organizations that can adapt, compete, and deliver long-term value to shareholders and other key stakeholders,” said Lillian Borsa and Brian Schwartz, PwC US principals and co-leads of the COSO Corporate Governance Framework, in a joint statement.

Continue Reading

Trending