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Pickleball is just getting started in China

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Sports club Suzhou Shishan opened the Chinese city’s first pickleball court in January 2024, according to the company.

Suzhou Shishan

BEIJING — While the U.S. pickleball craze is still going strong, China’s is only just getting started.

Online sales of pickleball paddles and related equipment in China have skyrocketed this year to an average of $1.2 million in monthly sales as of July — an increase of more than six-fold versus the year-ago period.

That’s according to data from WPIC Marketing + Technologies. The company helps foreign brands — such as Ohio-based food blender seller Vitamix and skincare brand iS Clinical from California — sell online in China and other parts of Asia.

“Pickleball’s rise in China reflects a broader shift toward active lifestyles and recreational sports participation,” said Jacob Cooke, co-founder and CEO of WPIC.

The racquet sport has been getting a lift from social media influencers and the resurgence of tennis in China, thanks in part to Chinese tennis player Zheng Qinwen winning the country’s first Olympic gold medal in tennis singles last summer, Cooke said.

DC Open's Mark Ein on the economics of tennis, brand sponsorships and future of sports rights

Interest in tennis and pickleball in China started in 2023, accelerated in 2024 and is “still doing very well” this year, said Daniel Zipser, senior partner at McKinsey and leader of its Asia consumer and retail division. “We’re still now in the very strong acceleration growth momentum [period] for racquet sports more broadly.”

He pointed out that locals are not just increasingly picking up the sport, but also watching professional games more.

During the U.S.-based Professional Pickleball Association’s (PPA) first “Hong Kong Open” competition from Aug. 21 to Aug. 24, “there was actually a pretty big crowd that came out [to watch the] final gold medal matches,” said Patrick Yan, founder of The Brine Agency, which represents Asian pickleball players. “The entire tournament was maxed out and with a waitlist.”

Yan also noted that the Hong Kong region now has many more pickleball courts compared to only two when he visited in December and January.

The Hong Kong Open was part of the inaugural PPA Tour Asia that includes matches in Japan, Malaysia and Vietnam.

Jack Wong of Hong Kong won the men’s singles championship, while Roos van Reek of the Netherlands won in women’s singles. The PPA did not immediately respond to a request for comment on whether a “China Slam” initially set for early October was moving ahead as planned.

The PPA held its first U.S. pickleball tournament in Arizona in early 2020. The sport surged in popularity during the pandemic as communities quickly repurposed public spaces into free pickleball courts. Since then, pickleball has been the fastest-growing sport in the United States for four straight years, according to the latest Sports and Fitness Industry Association report in May.

Business angle

Pickleball’s recent growth in China has different business implications.

In contrast to U.S. suburbs, big Asian cities don’t tend to have large neighborhood spaces, Yan pointed out. “All these courts have to be built by people running businesses. They’re operating for profit…. People started seeing it could be a huge profit, all these competing businesses and startups.”

He added that the local pickleball tournament system is run by the national Chinese Tennis Association, making the sport’s development “quite systemized in comparison to other countries where it’s local organizations that have to organize and fund everything.”

Lu Bing, deputy head of the Suzhou Pickleball Association, said he learned about pickleball from an American friend in 2023. Subsequently, the local Shishan sports club that he is general manager of opened several pickleball courts, where hourly fees start at 60 yuan ($8.39). He added that many local schools are also encouraging students to play the sport by repurposing basketball courts and other facilities, he said.

Part of pickleball’s appeal in China is how easy it is for locals to learn the sport — some people still found tennis too hard after a few lessons at the sports club, he added.

Challenges and opportunities

While Lu said the club is an authorized sales partner for Joola, a U.S. pickleball brand, it’s less clear how easily other foreign brands and organizations can immediately tap into the trend.

Despite China’s large potential compared to Vietnam and Malaysia, which are Asia’s largest pickleball markets, it can be difficult for foreign businesses to navigate the Asian giant’s market due to language barriers and the unique WeChat messaging app-based ecosystem, Yan said.

“I know eventually probably some courts will go out of business and some will survive and take over the market in certain areas,” he said. “Because it’s so early into the market, a lot of people are trying to be the first mover basically.”

The surge of consumer spending on pickleball and other sports in China comes as overall retail sales have been subdued since the pandemic.

McKinsey’s Zipser said he’s “very confident” about a pickup in consumption in the second half of this year into 2026, as he thinks consumer spending is now more detached from depressed sentiment.

“The last two years the consumer was just waiting for the good old days to be back,” he said, pointing to hopes for a recovery in the property market and broad double-digit growth.

“People now have realized [that’s] not going to happen,” he said. “They’ve moved on. They’re no longer sitting there. … Life needs to go on.”

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Treasury Bond Volatility Forces Bessent to Double Debt Buyback Size as Yields Swing

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Bessent

A turbulent week in the U.S. Treasury market prompted the Treasury Department to sharply increase the size of its long-term debt buyback program, as bond prices fell even while equity markets pushed toward record highs. The divergence has drawn attention from fixed-income strategists who see it as a signal of underlying investor unease about federal borrowing levels.

What Happened This Week

U.S. Treasury Secretary Scott Bessent told CNBC on Thursday, August 20, 2026, that the Treasury had doubled the size of its long-term debt buyback operations, moving from roughly $2 billion to at least $4 billion per operation. Bessent indicated the figure could climb further, saying “we’re going to increase the size of the buyback,” and noted the accelerated pace could exceed the announced $4 billion threshold per issue.

Buybacks allow the Treasury to repurchase outstanding government bonds directly from the market, which can help support prices and dampen yield volatility during periods of stress. The expanded program came as stocks staged a late-week recovery: the S&P 500 and Russell 2000 both advanced on Friday, August 21, even as Treasuries logged mild losses, according to Bloomberg market data.

Why Bond and Equity Markets Are Diverging

Capital.com senior market analyst Daniela Hathorn described the week’s dynamic as markets “ending the week on a softer tone after the relative calm of early August was disrupted by renewed pressure in global bond markets, another rise in oil prices, and growing uncertainty around the Federal Reserve’s next move.” She noted that higher long-term borrowing costs are increasingly challenging elevated equity valuations, even as U.S. equities pull back modestly from record highs.

This divergence — equities near record levels while bonds sell off  is unusual and reflects two different sets of investor concerns. Equity investors have remained focused on corporate earnings strength, particularly from large technology companies ahead of Nvidia’s closely watched August 26 earnings report. Bond investors, by contrast, are more directly exposed to concerns about the scale of federal borrowing, highlighted this week by the national debt crossing the $40 trillion threshold for the first time.

The Fed and Treasury “Working in Opposite Directions”

Wilmington Trust senior bond portfolio manager Wil Stith told Yahoo Finance that current conditions reflect “the Fed and the Treasury basically working in sort of opposite directions,” adding that the imbalance will likely require the Federal Reserve  which he described as having “the larger sandbox”  to adjust the federal funds rate rather than relying on Treasury market interventions alone to manage yields.

Notably, the bond market’s reaction to the Treasury’s buyback expansion was relatively muted; strategists described the move as being largely absorbed without a major rally, suggesting the underlying pressure on yields stems from factors, such as inflation persistence and debt sustainability concerns, that a buyback program alone cannot resolve.

What Comes Next

Markets are now looking to two major events in the days ahead: Nvidia’s earnings report on Wednesday, August 26, and the Federal Reserve’s Jackson Hole Economic Symposium, running August 27-29. This will be the first Jackson Hole gathering under new Fed Chair Kevin Warsh, whose public communication style and policy signals remain less established than his predecessors’, according to market commentary from Regards of Wall Street.

For investors, the key metrics to watch are the size and frequency of future Treasury buyback operations, movements in the 10-year Treasury yield, and any policy signals from Warsh’s keynote address. Continued yield volatility alongside record equity valuations would suggest the market imbalance identified this week has not yet been resolved.

 

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Finance

Cross-Border Settlement Innovation and Real-Time Payment Architecture

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The global banking system is undergoing a comprehensive modernization of cross-border payment infrastructure. Driven by real-time settlement networks, open banking APIs, and interoperable messaging standards, financial institutions and multinational corporations are eliminating multi-day delays and reducing transaction costs associated with legacy international wire transfers.

Transition to Real-Time Gross Settlement Networks
Historically, international business-to-business (B2B) payments relied on complex correspondent banking relationships involving intermediary fees and processing delays. In 2026, the widespread adoption of ISO 20022 messaging protocols alongside interconnected Real-Time Gross Settlement (RTGS) systems allows direct, end-to-end processing of cross-border transfers.

Commercial banks are providing corporate clients with continuous, 24/7 payment clearing capabilities. Real-time transaction confirmation and automated FX rate locking allow international businesses to settle cross-border trade obligations within minutes, significantly reducing counterparty risk.

Central Bank Digital Currency (CBDC) Interoperability
Wholesale Central Bank Digital Currency (CBDC) pilot initiatives are reaching operational maturity across several key financial centers. Collaborative multi-CBDC platforms enable participating central banks and commercial institutions to settle foreign exchange and international trade transactions directly on shared distributed ledgers.

These wholesale digital currency networks eliminate traditional clearinghouse delays and minimize foreign exchange slippage. Enterprise treasury departments benefit from enhanced liquidity management, as cross-border cash balances can be deployed and repatriated instantaneously.

Corporate Treasury Transformation
For enterprise treasurers, instant cross-border settlement transforms cash management strategies:
– Working Capital Optimization: Reduced transaction float allows companies to lower precautionary cash reserves and optimize short-term liquidity investments.
– Automated Reconciliation: Enriched data formats embedded in ISO 20022 payment messages streamline automated general ledger posting and invoice matching.
– Reduced Processing Overhead: Account-to-account (A2A) real-time clearing bypasses costly intermediary correspondent banking fees.

Strategic Financial Priorities
1. Upgrade Treasury Systems: Ensure internal core enterprise software supports real-time ISO 20022 payment messaging standards.
2. Leverage Instant Clearing Rails: Utilize direct payment networks to lower cross-border transaction fees and eliminate settlement delays.
3. Evaluate Multi-Currency Liquidity: Modernize liquidity management frameworks to capitalize on 24/7 real-time settlement capabilities.

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Finance

Private Credit Expansion and Regulatory Oversight in 2026 Capital Markets

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The global private credit market has solidified its role as a fundamental pillar of enterprise finance, expanding rapidly across middle-market lending, asset-backed finance, and infrastructure financing. As non-bank financial institutions capture a larger share of corporate debt origination, global regulatory bodies are increasing oversight to evaluate market transparency and systemic risk interconnections.

Growth Drivers in Direct Lending
Direct lending platforms have continued to attract substantial institutional allocations from pension funds, sovereign wealth entities, and insurance companies seeking attractive risk-adjusted yields. Private debt funds offer corporate borrowers customized financing structures, faster execution timelines, and confidentiality compared to syndicated loan markets.

In 2026, private credit managers are increasingly financing larger corporate transactions, providing multi-billion-dollar credit facilities for buyout deals and corporate restructurings. The flexibility of private debt contracts—featuring unitranche pricing and tailored covenant packages—has made direct lending the preferred capital source for middle-market enterprise sponsors.

Regulatory Scrutiny and Systemic Risk Assessment
The rapid growth of non-bank intermediation has drawn heightened scrutiny from financial regulators in North America and Europe. Because private debt agreements are negotiated privately without public exchange disclosures, central banks are evaluating potential vulnerabilities related to asset valuation consistency and fund liquidity profiles.

Regulatory agencies are introducing guidelines aimed at improving reporting standards for private investment vehicles managing institutional assets. Key focus areas include monitoring leverage ratios within private credit funds and evaluating indirect credit exposures between commercial banking institutions and private debt funds.

Navigating Elevated Refinancing Costs
With benchmark interest rates remaining elevated, private debt borrowers face higher debt service obligations on floating-rate credit facilities. Financial advisory firms report an increase in proactive liability management strategies, including payment-in-kind (PIK) interest options, equity infusions from sponsors, and covenant modifications.

Private credit managers with deep operational capabilities are actively working alongside portfolio companies to optimize working capital and maintain cash flow coverage ratios during periods of higher borrowing costs.

Key Financial Takeaways
1. Mainstream Asset Class: Private credit has expanded beyond niche alternative asset status into a core corporate finance solution.
2. Enhanced Transparency Standards: Regulatory frameworks are evolving toward greater disclosure requirements for private debt managers.
3. Proactive Risk Management: Lenders and sponsors must prioritize debt sustainability and active portfolio monitoring amid high benchmark rates.

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