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Changing the way people think about accounting: A new approach to the industry

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For an industry that’s often stereotyped as stagnant, the world of accounting is changing at unprecedented speed: accounting industry trends include headline-grabbing topics such as AI, automation, ESG consulting, and remote work. 

One trend that is clearly only going to strengthen is the transformation of the CPA into an advisor, which requires a substantially different skill set than the expertise most students get in their accounting education. For new accountants – especially those working remotely – your success depends on understanding how to navigate these evolutions. 

Who better to give advice on embracing change than the person whose motto is, “Changing the way people think about accounting”? In a conversation with Jody Grunden, founder and partner of Summit Virtual CFO by Anders, I asked him for his insight into how young professionals entering the field can excel in a new role and build a stellar career.

Determine if remote work is a good option. While the benefits of remote work are substantial, it’s not an environment everyone thrives in. If you’re entering the accounting industry and considering pursuing remote positions, take stock of your work style and determine if a virtual office environment will suit you. As Jody advises, “As someone interviewing for a job, it’s important to ask, ‘Hey, is this something I really want to try?'” In truth, working from home is similar to working in the office. The main difference is that when you work from home, your day is more task-driven than time-driven. Maybe you’re not expected to “clock in” at 9 a.m. and stay the entire eight hours in the office before heading home, but your employer will expect you to complete the tasks you have for the day, even if the hours during which you work on them fall outside of the standard 9-to-5 timeframe.

Approach remote work like you’re working in person at your company’s office. As a remote employee, it may be tempting to roll out of bed and into your office chair. However, when you log on to your computer to start work in the morning, it’s imperative that you show up similarly to how you would in person. Even though you’re working from your home office, you still want to maintain a level of professionalism. Speaking of home offices, remote employees typically work best when they have a dedicated space to work, so try to make that happen. If you can, move your home office into a room with a door you can close so that you have a quiet space for when you need to hop on a call or have some “heads down” working time.  

Consider pursuing accounting jobs that include a consulting component. With the advent and ever-growing use of artificial intelligence and an increase in automating processes, task-driven jobs like accounting may fall victim to technology, causing clients to select software over service-based businesses. Jody foresees a change in the industry: “I don’t believe what worked for accounting firms in the past will be what works for them in the future.” He predicts, “Advisory will be the biggest thing that accountants need to understand and really need to work with and really be good at because that’s what clients are going to want.” With this in mind, I recommend pursuing positions that allow you to advise clients instead of solely putting together reports and financial statements. 

Hone your communication skills. Soft skills will be invaluable to the future of accounting in which CPAs are top-tier advisors. “The biggest thing you can learn right now is how to communicate, how to tell the story, and how to create those relationships with your customers and your team,” says Joey Kinney, my podcast co-host and CFO at Summit Virtual CFO by Anders. “If you don’t do that, it doesn’t matter how good you are at your job.”

Stay curious. Curiosity — the trait that led Jody to build a business that boasts $60,000+ per-year clients — can help you grow your career. The trick is to respectfully question why your team follows certain processes or uses specific approaches at your company to determine whether more effective or efficient methods exist. In doing so, you can devise alternative methods to streamline company operations or improve client outcomes. “That’s what innovation is,” Jody says, “trying to figure out how we can better something by just asking ‘Why?”” Even if you’re just getting started, commit to innovating in your role and — if you’re in the right environment — you’ll excel in your current position and propel your career forward.

Whether you’re applying for your first job at an accounting firm or are just starting to settle into your new role as a CPA at your chosen company, consider leveraging some of the suggestions above to ensure you start your career on the right foot.  

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Accounting

AI-Driven Automation and Continuous Accounting Frameworks

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The accounting profession is undergoing a fundamental structural transition as enterprise finance departments shift from periodic month-end closes toward automated continuous accounting models. By integrating specialized machine learning algorithms directly into enterprise resource planning (ERP) platforms, chief accounting officers are transforming financial reporting from a retrospective exercise into a real-time operational asset.

The Shift from Periodic Close to Continuous Financial Reporting
Traditional accounting workflows heavily relied on manual data reconciliation, spreadsheet calculations, and multi-week closing cycles at the end of each fiscal period. In contrast, continuous accounting frameworks utilize automated software agents to process, validate, and post transactional data in real time as business activities occur.

Automated bank reconciliation tools cross-reference incoming bank feeds, invoice records, and purchase orders automatically. By resolving transactional variances instantly throughout the month, corporate accounting teams eliminate the traditional workload spikes associated with quarterly and annual closes.

Machine Learning in Audit Trails and Anomaly Detection
Advanced natural language processing (NLP) and machine learning tools are redefining internal audit and financial control environments. Automated systems analyze 100% of general ledger entries, identifying anomalous transactions, duplicate payments, and unauthorized journal entries in real time.

Rather than relying on random statistical sampling, corporate internal auditors can focus their attention on high-risk flags automatically surfaced by algorithmic monitoring platforms. This continuous risk assessment strengthens internal controls over financial reporting (ICFR) and significantly reduces fraud risk.

Evolving Roles for Accounting Professionals
As routine data entry and manual reconciliation tasks become fully automated, the skill set required for accounting professionals is shifting toward data analysis, system design, and strategic business advisory.
– Systems Governance: Accountants are increasingly responsible for monitoring algorithmic accuracy and managing data integration pipelines.
– Business Partnership: Finance professionals leverage real-time financial dashboards to advise operational leaders on margin management and working capital allocation.
– Regulatory Compliance Management: Accounting teams utilize automated platforms to ensure compliance with dynamic tax codes and international accounting standards.

Core Implementation Recommendations
1. Deploy Automated Reconciliation Tools: Integrate continuous transaction processing modules into existing enterprise ERP architectures.
2. Establish Algorithmic Governance Controls: Implement strict internal testing protocols to ensure automated accounting rules comply with GAAP/IFRS standards.
3. Reskill Accounting Teams: Invest in training finance staff on data analytics, workflow automation, and predictive financial modeling.

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Accounting

Global ESG Reporting Standards and Double Materiality Compliance

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Corporate accounting departments face expanding reporting expectations as international sustainability disclosure standards achieve regulatory enforcement across major global jurisdictions. Chief Accounting Officers (CAOs) and corporate controllers are establishing rigorous internal accounting controls to treat Environmental, Social, and Governance (ESG) metrics with the same data precision, auditability, and governance as traditional financial statements.

Regulatory Harmonization Under Global Sustainability Frameworks
The implementation of standardized sustainability reporting frameworks—notably rules established by international sustainability accounting boards—has created unified expectations for public and large private enterprises. Corporations must report standardized metrics covering greenhouse gas emissions (Scope 1, 2, and material Scope 3), energy utilization, workforce demographics, and supply chain governance.

In Europe and other participating international jurisdictions, double materiality principles are mandatory. Under double materiality, organizations must report both how external sustainability risks impact corporate financial performance, and how internal corporate operations affect surrounding environmental and social structures.

Integrating Sustainability Metrics into Core ERP Systems
To provide auditable non-financial data, enterprise organizations are integrating specialized carbon accounting and ESG management platforms directly into core ERP systems. Automated data collectors capture energy utility invoices, logistics fuel consumption metrics, and vendor compliance records in real time.

Establishing automated, traceable data pipelines ensures that non-financial reporting is supported by clear audit trails. This structured approach allows external financial auditors to provide reasonable assurance on sustainability disclosures during annual corporate reporting cycles.

Financial Impacts and Capital Market Disclosure
Accurate ESG reporting directly influences corporate cost of capital and institutional credit ratings. Commercial lenders and institutional asset managers systematically incorporate sustainability metrics into risk pricing models. Companies that demonstrate transparent, verifiable progress in operational energy efficiency and climate risk mitigation benefit from expanded access to green bond markets and lower debt pricing.

Action Steps for Accounting Leadership
1. Implement Double Materiality Frameworks: Conduct comprehensive assessments to identify material financial and operational sustainability metrics.
2. Build Auditable Non-Financial Data Pipelines: Automate ESG data collection within core accounting software to ensure data integrity.
3. Align Sustainability with Annual Financial Filings: Prepare non-financial disclosures concurrently with financial statements to satisfy regulatory audit expectations.

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Accounting

Modernizing Internal Controls: Machine Learning and Continuous Monitoring in Auditing

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Internal audit departments and corporate risk managers are modernizing internal control frameworks by shifting from periodic sampling techniques to continuous monitoring and machine learning analytics. As operational data volumes increase across enterprise organizations, automated control testing ensures financial integrity, prevents corporate fraud, and streamlines annual audit engagements.

The Limitation of Periodic Audit Sampling
Historically, internal and external auditors evaluated internal controls by reviewing random samples of financial transactions—often analyzing less than five percent of total ledger entries. In complex enterprise environments, periodic sampling methods carry inherent risks of overlooking localized financial misstatements, unauthorized disbursements, or operational control breakdowns.

In 2026, progressive internal audit functions are utilizing automated continuous monitoring platforms that evaluate one hundred percent of financial transactions in real time. Continuous control auditing systems continuously monitor general ledger entries, procurement approvals, and expense reimbursements across all operating subsidiaries.

AI-Powered Fraud Detection and Anomaly Identification
Machine learning models trained on historical corporate financial data excel at identifying subtle transactional anomalies that indicate potential fraud or operational error. Automated systems instantly flag duplicate invoice payments, unapproved vendor creation, unusual journal entry timing, and unauthorized override of authority thresholds.

When an anomaly is detected, the automated auditing platform generates an instant risk alert, allowing internal audit teams to investigate root causes immediately. Early detection prevents minor operational errors from escalating into material weaknesses in financial reporting.

Streamlining External Audit Preparation
Continuous internal control monitoring delivers significant benefits during annual external financial audits. External audit firms can review continuous audit logs and automated control testing documentation, reducing the time required for manual field testing.

This integrated approach lowers overall audit compliance fees, reduces administrative burdens on corporate accounting staff, and provides senior management and audit committees with real-time visibility into the organization’s overall risk profile.

Core Implementation Guidelines
1. Transition to 100% Data Testing: Replace legacy sampling methods with automated continuous audit monitoring systems.
2. Deploy Anomaly Detection Algorithms: Implement machine learning models to identify unauthorized transactions and operational control overrides.
3. Align Internal and External Audit Workflows: Coordinate continuous control testing protocols with external auditors to optimize annual compliance cycles.

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