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Founder Files: Stephen Buller broke the Big Four mold

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While most accountants dread conducting on-site inventory observations — often considered one of the rote tasks shoved onto those at the bottom of the food chain — Stephen Buller loved them.

While working for a Big Four firm, he remembers going to a lumber yard in his home state of Washington for an inventory count. He recalls walking around the snowy fields in soaked sneakers and socks, looking every bit the ill-dressed, out-of-place accountant, but loving every moment of it. 

“I really enjoyed those experiences because I got to see the nuts and bolts of the business,” Buller said. “I think a lot of what I’ve taken into my own business now is that numbers are just numbers. Is a million dollars a lot? I don’t know, what’s the context? Is this a good revenue number? Am I paying too much for payroll?”

“The numbers are not enough,” he said. “You have to have context in the business.”

It’s one of the reasons he was never content working at the Big Four. Buller wanted to spend his hours helping business owners put more money in their bank account, not telling the Securities and Exchange Commission that a company’s finances check out. 

“I never felt much satisfaction from the actual work that was being accomplished, and maybe that has to do with the intangible nature of numbers,” he said. “The final delivery of a $100,000 audit is a single page, written up, signed by the partner that basically says, ‘We don’t find any problems with your finances.’ That’s just the industry — it’s not necessarily a criticism of that product.”

Stephen Buller Founder Files

‘It was really painful for me’

Buller studied accounting at the University of Washington. He was a member of Beta Alpha Psi, the accounting and finance honors society. From his interactions with recruiters through the society, he interned at the Big Four firm before graduating with his master’s degree and joining full time. But it wasn’t what he expected. 

“It was really painful for me,” he said.

Buller didn’t enjoy the number of hours spent behind a desk. While the firm had an efficient and detailed audit methodology, he felt as though seniors and managers were always creating more work — even after the job was done. 

“There were a couple of people I worked with, supervisors and managers, who bucked this trend,” he said. “They were really focused on, ‘These are the things we need to get done, and when we get those done we’re done. We don’t have to work hours we don’t need to.'”

He said it boils down to the billable hours you can charge a client: “I got the sense that partners never wanted to report fewer hours because that might justify a cut in the fee.”

Buller felt his proposed ideas for improving processes were usually shut down before even being considered. “This isn’t necessarily a criticism directly of [the firm] but just of any very large organization,” he said, referencing the “If it ain’t broke, don’t fix it” mentality. 

He also disliked the lack of work-life balance: “The overall perspective of the public accounting industry is that 45 to 50 hours a week is a break. That’s like vacation to them.”

Buller left the firm in 2010 after about three years. He jumped around a variety of tech companies, startups and public companies as an accountant and controller. Around the same time as leaving the Big Four firm, Buller took his first swing at building his own company. He dropped a few thousand dollars on setting up a website to start an e-commerce business selling self-defense and security products, like pepper spray and tasers. The venture was unprofitable and he jumped ship after one of his managers told him he needed more time before he’d be ready to run a business. 

He finally started his own practice, Buller Accounting, in 2015 after acquiring a bookkeeping firm from a local tax accountant who was selling. Buller’s firm offers a variety of services including bookkeeping, in-house payroll and more. With his five employees, he manages about 50 clients, mostly small-business owners based in Washington State and the Northwest Coast. 

‘We can do things differently’

Buller’s creed is that he can do things differently at his firm. 

“I felt like at [the Big Four firm] I was not treated like a human being, with thoughts and feelings, good ideas and bad ideas, wants and dreams, and hopes and fears. I felt very much like I was a tool. I was meant to be used, and when my productivity or patience had run out I was to be discarded. And I think that is awful,” he said. “I think there are plenty of good things that I take from [the Big Four firm], and then there are things that I say we can do differently.”

But Buller isn’t trying to rebuild the wheel. One of the things that he carries on from his time in the Big Four is the mantra, “If it’s not documented, it’s not done.” 

Oftentimes, a business owner hiring an accountant doesn’t necessarily care how the work gets done — just as long as it gets done. Problems usually don’t arise until someone is audited, it’s tax season, or they receive a surprise letter from the IRS. That’s why showing his work is so important.

“Everybody messes up from time to time, and we can do our best to build processes that avoid mistakes, but they will still happen,” Buller said. “And so our real goal should not necessarily be to ensure no mistakes ever happen, but to ensure we can support what we did and why we did it.”

Where Buller does diverge from big firms is in his pricing model. He explained, “For me running my business, a huge part of being successful is knowing how much revenue is going to come in, and how many expenses are going to go out.” 

It seems simple, he said, but it’s hard to do for many business owners who don’t know anything about accounting. For instance, when Buller tells a client they need to amend a filing, which may take a couple hours and result in an additional $500 added onto their bill, clients can feel blindsided. 

So instead, Buller works with his clients for a couple of months to develop a thorough scope of what services they actually need, and then he quotes them a flat-rate fee. “If we do work outside of that scope, I do my best to tell the client ahead of time, ‘This is outside of scope, I think it’ll take about this much. Is that OK?’ And then anything that’s in scope that just happens to take us longer, then that’s on us.”

“So I just need to manage my hours very carefully and see what clients are consistently going over budget or under budget, and adjust accordingly,” he added.

For clients that consistently take him and his team less time than he has budgeted, he’ll voluntarily reach out and tell them he’s decreasing their bill by a certain amount. For clients that consistently take more time, he explains what he missed in the estimate that constitutes a higher bill, but he purposefully works on a month-to-month basis so as not to make clients feel as though they’re locked in to an unfavorable agreement.

Buller’s first piece advice, for young accountants especially, is the reminder, “You don’t know everything.” 

“I think a really good way to start your career is to go to work in an industry that interests you. Work for a company, boss, team and people that you respect and enjoy,” he said.

He also does not recommend trying to start a business right out of college, warning that most people will lack the experience and knowledge necessary to do so effectively. “Instead, I would go to work for somebody who does what you want to do, learn as much as you can from them about what not to do and what to do, and then maybe move on to starting a business.”

And as someone who did not feel like he fit into the traditional accountant mold but loved the accounting itself, Buller emphasizes the broad scope for applying accounting skills: “Once you have that framework and you understand the debits and credits, the different accounts and how it all works, you can look at any business with a perceptive eye.”

“A lot of businesses come out of a couple of people working at some company, seeing the same complaint over and over again, and then saying, ‘Why don’t we start our own business and solve this problem?'” Buller said. “That’s the heart of entrepreneurship — seeing a problem and solving it — and people will pay you to do that.” 

This story is part of series on how accounting entrepreneurs launched their practices.

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Accounting

SEC’s Semiannual Reporting Proposal Faces Investor Pushback: What CFOs Need to Know

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U.S. Securities and Exchange Commission (SEC)

A proposal from the U.S. Securities and Exchange Commission to potentially shift some public companies away from quarterly financial reporting toward a semiannual model is drawing significant pushback from investors, even as it continues moving through the regulatory process. The debate has direct implications for corporate finance teams, auditors, and the broader transparency of U.S. capital markets.

What the SEC Proposed

According to a summary published by accounting advisory firm Cohen & Co., the SEC issued a proposed rule on May 19, 2026, aimed at simplifying financial reporting requirements for many U.S. public companies. The proposal would potentially reduce the frequency of certain mandatory disclosures from quarterly to semiannual, a structural change that has not been made to core U.S. reporting requirements in decades.

The proposal follows an extended debate within U.S. policy circles, with proponents arguing that reduced reporting frequency could lower compliance costs and free up management time for longer-term strategic planning rather than quarter-to-quarter results management.

Why Investors Are Pushing Back

Comment letters submitted in response to the proposal have been extensive, and according to Cohen & Co.’s review of the public record, investors “appear to be largely opposed” to the shift, viewing frequent interim reporting as a core benefit of U.S. capital markets relative to other jurisdictions.

Accounting and law firms have taken a more measured position, generally urging any changes to remain aligned with the Financial Accounting Standards Board (FASB), whose existing disclosure requirements and guidance are built around a quarterly reporting cadence. A shift to semiannual reporting without corresponding changes to FASB guidance could create friction between SEC filing requirements and GAAP-based disclosure expectations.

Lessons From the U.K. Experience

The debate is not without precedent. The United Kingdom moved away from mandatory quarterly reporting for listed companies in 2014, returning to a semiannual disclosure requirement. According to Cohen & Co.’s analysis, that experience offers a cautionary data point: there was no measurable increase in capital expenditure or R&D investment following the change, while analyst coverage of affected companies declined as reliable interim information became less available — a particular risk for smaller and newly public companies that rely on analyst coverage to maintain investor visibility.

Practical Implications for Finance Teams

Beyond the debate over disclosure philosophy, the proposal carries practical complications. Many companies have debt covenants and credit agreements structured around quarterly financial delivery; a shift to semiannual reporting could require renegotiating those terms. Reduced reporting frequency would also extend the “window of market silence” between disclosures, a factor that governance and investor-relations teams would need to manage carefully to avoid information asymmetry.

Separately, and unrelated to the reporting-frequency debate, the SEC and FASB have continued finalizing more routine updates this year. New Accounting Standards Updates are taking effect for December 31, 2026, fiscal year-ends covering income tax disclosures, credit loss measurement, induced debt conversions, and stock compensation, according to Eide Bailly’s review of 2026 ASU activity. Additional guidance on paid-in-kind dividends and environmental credits is also on the near-term horizon.

What to Watch Next

The semiannual reporting proposal remains in the comment and review phase, and no final rule has been adopted as of this writing. Finance leaders should monitor the SEC’s regulatory agenda for further movement, while treating the current quarterly reporting requirement as the operative standard until any final rule is issued and an effective date is set.

Given the extent of investor opposition documented in the comment file, a full shift to mandatory semiannual reporting appears more likely to result in either a scaled-back compromise or continued study rather than swift adoption — though the SEC’s ultimate direction remains uncertain.

 

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AI-Driven Automation and Continuous Accounting Frameworks

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The accounting profession is undergoing a fundamental structural transition as enterprise finance departments shift from periodic month-end closes toward automated continuous accounting models. By integrating specialized machine learning algorithms directly into enterprise resource planning (ERP) platforms, chief accounting officers are transforming financial reporting from a retrospective exercise into a real-time operational asset.

The Shift from Periodic Close to Continuous Financial Reporting
Traditional accounting workflows heavily relied on manual data reconciliation, spreadsheet calculations, and multi-week closing cycles at the end of each fiscal period. In contrast, continuous accounting frameworks utilize automated software agents to process, validate, and post transactional data in real time as business activities occur.

Automated bank reconciliation tools cross-reference incoming bank feeds, invoice records, and purchase orders automatically. By resolving transactional variances instantly throughout the month, corporate accounting teams eliminate the traditional workload spikes associated with quarterly and annual closes.

Machine Learning in Audit Trails and Anomaly Detection
Advanced natural language processing (NLP) and machine learning tools are redefining internal audit and financial control environments. Automated systems analyze 100% of general ledger entries, identifying anomalous transactions, duplicate payments, and unauthorized journal entries in real time.

Rather than relying on random statistical sampling, corporate internal auditors can focus their attention on high-risk flags automatically surfaced by algorithmic monitoring platforms. This continuous risk assessment strengthens internal controls over financial reporting (ICFR) and significantly reduces fraud risk.

Evolving Roles for Accounting Professionals
As routine data entry and manual reconciliation tasks become fully automated, the skill set required for accounting professionals is shifting toward data analysis, system design, and strategic business advisory.
– Systems Governance: Accountants are increasingly responsible for monitoring algorithmic accuracy and managing data integration pipelines.
– Business Partnership: Finance professionals leverage real-time financial dashboards to advise operational leaders on margin management and working capital allocation.
– Regulatory Compliance Management: Accounting teams utilize automated platforms to ensure compliance with dynamic tax codes and international accounting standards.

Core Implementation Recommendations
1. Deploy Automated Reconciliation Tools: Integrate continuous transaction processing modules into existing enterprise ERP architectures.
2. Establish Algorithmic Governance Controls: Implement strict internal testing protocols to ensure automated accounting rules comply with GAAP/IFRS standards.
3. Reskill Accounting Teams: Invest in training finance staff on data analytics, workflow automation, and predictive financial modeling.

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Accounting

Global ESG Reporting Standards and Double Materiality Compliance

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Corporate accounting departments face expanding reporting expectations as international sustainability disclosure standards achieve regulatory enforcement across major global jurisdictions. Chief Accounting Officers (CAOs) and corporate controllers are establishing rigorous internal accounting controls to treat Environmental, Social, and Governance (ESG) metrics with the same data precision, auditability, and governance as traditional financial statements.

Regulatory Harmonization Under Global Sustainability Frameworks
The implementation of standardized sustainability reporting frameworks—notably rules established by international sustainability accounting boards—has created unified expectations for public and large private enterprises. Corporations must report standardized metrics covering greenhouse gas emissions (Scope 1, 2, and material Scope 3), energy utilization, workforce demographics, and supply chain governance.

In Europe and other participating international jurisdictions, double materiality principles are mandatory. Under double materiality, organizations must report both how external sustainability risks impact corporate financial performance, and how internal corporate operations affect surrounding environmental and social structures.

Integrating Sustainability Metrics into Core ERP Systems
To provide auditable non-financial data, enterprise organizations are integrating specialized carbon accounting and ESG management platforms directly into core ERP systems. Automated data collectors capture energy utility invoices, logistics fuel consumption metrics, and vendor compliance records in real time.

Establishing automated, traceable data pipelines ensures that non-financial reporting is supported by clear audit trails. This structured approach allows external financial auditors to provide reasonable assurance on sustainability disclosures during annual corporate reporting cycles.

Financial Impacts and Capital Market Disclosure
Accurate ESG reporting directly influences corporate cost of capital and institutional credit ratings. Commercial lenders and institutional asset managers systematically incorporate sustainability metrics into risk pricing models. Companies that demonstrate transparent, verifiable progress in operational energy efficiency and climate risk mitigation benefit from expanded access to green bond markets and lower debt pricing.

Action Steps for Accounting Leadership
1. Implement Double Materiality Frameworks: Conduct comprehensive assessments to identify material financial and operational sustainability metrics.
2. Build Auditable Non-Financial Data Pipelines: Automate ESG data collection within core accounting software to ensure data integrity.
3. Align Sustainability with Annual Financial Filings: Prepare non-financial disclosures concurrently with financial statements to satisfy regulatory audit expectations.

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