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Stop being so faithful to your old ideas

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Complimentary Access Pill

Enjoy complimentary access to top ideas and insights — selected by our editors.

I was listening to a podcast the other day, and the guest and host kept using the term “promiscuity.” At first I was taken aback until I realized they were talking about being intellectually promiscuous — not falling so in love with an idea that you’re unwilling to change for the better.

The mindset is that great managers and leaders are always willing to change the way they think and run their businesses. Instead of staying married to the same old ideas and processes, maybe it’s time for us in this profession to become more intellectually promiscuous. 

Before we go any further, let’s clear the air: I’ve been happily married for almost 20 years. With a happy marriage, you are 100% committed, and you’ve “burned the boats” on self-doubt. Businesses are different. Technology changes, client expectations change, and your ideas should be changing too.

As accountants, we’re constantly feeling time pressure. Too often we don’t give ourselves enough time to work on our businesses because we’re so busy working in our businesses. Steven Covey would say, “We’re so busy sawing that we don’t have time to sharpen the saw.”

When getting work out the door is the top (and only) priority for your firm every day, you don’t have the luxury of looking for ways to get the work done faster, more efficiently and less stressfully. As a result, you get married to the same few ideas about how to run a firm, what it means to be a CPA and how to treat clients. It’s hard to get better and grow when you have such a narrow mindset. Ultimately it leads to declining revenue and staff turnover.

Fortunately (or unfortunately, depending on your perspective), change is here to stay. You can’t keep saying: “We’re going to ‘white knuckle’ our way through this thing until all this change is done.” That’s not going to work. Being “anti-fragile is what works — becoming stronger by leaning into change rather than running away from it. 

Al Davis, maverick former owner of the Oakland/Las Vegas Raiders liked to say, “I’d rather be right than be consistent.” Davis never stopped pushing the boundaries of how an NFL owner should behave. Sure, Davis made plenty of enemies, but he never stopped looking for ways to give his team an edge in the cutthroat world of professional football.

As accounting firm leaders, competitive threats are all around us. Those threats used to be limited to rival accounting firms.  Now, every aspect of your business is being encroached on by other industries that want in your clients’ pockets.  

As the old saying goes: “What got you here won’t get you there.” The way you ran your business five or 10 years ago won’t keep working today; it’s certainly not going to work in the future. You need to keep evolving if you want to stay in the game.

Client expectations. Client communications. Client response time. All those things have changed dramatically and will continue to change dramatically in the years ahead. Clients now expect it to be as easy to do business with their CPA as it is to do business with Amazon, Netflix and Uber. Take client portals, which weren’t even a term 10 years ago.

Even five years ago, having a client portal meant that you sent clients a link to a shared file where they could upload documents. That may have seemed cutting-edge then, but today you can’t say you have a client portal unless it offers real-time communication, CRM, data gathering and workflow tools. That’s how quickly things have changed. Clients want more real-time access to their information and their accountant with less friction and more efficiency. That’s never going to change.

When portals first emerged, many firm leaders downplayed them. They told themselves clients would never use them or trust them. That’s just being foolishly faithful to the idea that clients really enjoyed gathering up their documents and receipts, making photocopies and schlepping down to your office, paying for parking and dropping off their bundle so they could sit around for weeks waiting for you to call them with the results of their return. Why? Because that’s the way it has always been done. Ouch!

Great ideas from outside the industry (and from those in the trenches)

Part of being intellectually promiscuous is recognizing that many good ideas impacting our profession are coming from outside the accounting industry. Take private equity and other sources of capital coming into our world. These players are aggressive. They’re bringing ideas that work successfully outside of professional services and implementing them in the accounting world. 

The more attached you get to certain notions about how things should be done, the harder it gets to keep up, much less evolve. That’s because you’ve associated yourself and your personal brand with those legacy ideas. But if you can stay emotionally detached from your firm’s processes and ideas and simply tell your team, “I don’t care who’s right. I only care that we get it right,” then you’re on the right track. But not every firm leader has the courage to make that leap. Also, the best ideas about how to interface with clients, how to get them onboarded and how to run more efficiently, are going to come from your client service associates — the folks in the trenches — not from the partners. If you’re still defending ideas because they’re yours, or because they weren’t invented by your firm or by top management, then you may not be on the right path for the future. 

When it comes to a lifelong relationship, marriage is a great thing. When it comes to ideas, be more promiscuous. Try new things, get comfortable being uncomfortable. Your firm will be better for it. How are you upgrading your processes and ideas? I’d love to hear from you. 

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Accounting

Mandatory ESG Reporting Standards Demand Standardized Non-Financial Audit Trails

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Mandatory ESG Reporting Standards Demand Standardized Non-Financial Audit Trails

Corporate accounting departments face an expanded regulatory mandate as mandatory sustainability and Environmental, Social, and Governance (ESG) reporting frameworks take full effect internationally. Governed by the European Union’s Corporate Sustainability Reporting Directive (CSRD) and the International Sustainability Standards Board (ISSB) IFRS S1 and S2 standards, enterprise financial controllers are now legally required to track, verify, and report non-financial data with the same internal controls and auditability as traditional financial statements.

The expansion shifts ESG compliance

This regulatory expansion shifts ESG compliance from marketing departments to corporate accounting offices. Financial managers are now responsible for gathering, consolidating, and verifying carbon emissions metrics, supply chain labor conditions, water usage, and climate risk exposures across multi-tiered corporate structures. These non-financial metrics must be integrated into standardized general ledgers to withstand rigorous third-party audit assurance processes.

To comply with these rigorous reporting mandates, accounting software providers have added dedicated ESG modules designed to aggregate data from IoT sensors, utility platforms, and vendor management systems. Controllers are implementing internal control frameworks—modeled after traditional COSO frameworks—to ensure the completeness, accuracy, and consistency of sustainability disclosures, protecting organizations against greenwashing penalties and litigation risks.

The transition requires significant cross-functional collaboration between accounting teams, legal counsel, and operational directors. Accounting professionals are expanding their technical expertise beyond financial ledgers to master carbon accounting methodologies, lifecycle assessment standards, and non-financial data governance protocols, fundamentally expanding the role of the modern corporate accountant.

Why This Information Matters
Mandatory ESG disclosures require companies to treat environmental and social metrics as audited financial records. Executives, accountants, and board members must institute formal tracking and assurance processes to satisfy legal mandates, maintain investor confidence, and mitigate regulatory non-compliance risks.

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Accounting

SEC’s Semiannual Reporting Proposal Faces Investor Pushback: What CFOs Need to Know

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U.S. Securities and Exchange Commission (SEC)

A proposal from the U.S. Securities and Exchange Commission to potentially shift some public companies away from quarterly financial reporting toward a semiannual model is drawing significant pushback from investors, even as it continues moving through the regulatory process. The debate has direct implications for corporate finance teams, auditors, and the broader transparency of U.S. capital markets.

What the SEC Proposed

According to a summary published by accounting advisory firm Cohen & Co., the SEC issued a proposed rule on May 19, 2026, aimed at simplifying financial reporting requirements for many U.S. public companies. The proposal would potentially reduce the frequency of certain mandatory disclosures from quarterly to semiannual, a structural change that has not been made to core U.S. reporting requirements in decades.

The proposal follows an extended debate within U.S. policy circles, with proponents arguing that reduced reporting frequency could lower compliance costs and free up management time for longer-term strategic planning rather than quarter-to-quarter results management.

Why Investors Are Pushing Back

Comment letters submitted in response to the proposal have been extensive, and according to Cohen & Co.’s review of the public record, investors “appear to be largely opposed” to the shift, viewing frequent interim reporting as a core benefit of U.S. capital markets relative to other jurisdictions.

Accounting and law firms have taken a more measured position, generally urging any changes to remain aligned with the Financial Accounting Standards Board (FASB), whose existing disclosure requirements and guidance are built around a quarterly reporting cadence. A shift to semiannual reporting without corresponding changes to FASB guidance could create friction between SEC filing requirements and GAAP-based disclosure expectations.

Lessons From the U.K. Experience

The debate is not without precedent. The United Kingdom moved away from mandatory quarterly reporting for listed companies in 2014, returning to a semiannual disclosure requirement. According to Cohen & Co.’s analysis, that experience offers a cautionary data point: there was no measurable increase in capital expenditure or R&D investment following the change, while analyst coverage of affected companies declined as reliable interim information became less available — a particular risk for smaller and newly public companies that rely on analyst coverage to maintain investor visibility.

Practical Implications for Finance Teams

Beyond the debate over disclosure philosophy, the proposal carries practical complications. Many companies have debt covenants and credit agreements structured around quarterly financial delivery; a shift to semiannual reporting could require renegotiating those terms. Reduced reporting frequency would also extend the “window of market silence” between disclosures, a factor that governance and investor-relations teams would need to manage carefully to avoid information asymmetry.

Separately, and unrelated to the reporting-frequency debate, the SEC and FASB have continued finalizing more routine updates this year. New Accounting Standards Updates are taking effect for December 31, 2026, fiscal year-ends covering income tax disclosures, credit loss measurement, induced debt conversions, and stock compensation, according to Eide Bailly’s review of 2026 ASU activity. Additional guidance on paid-in-kind dividends and environmental credits is also on the near-term horizon.

What to Watch Next

The semiannual reporting proposal remains in the comment and review phase, and no final rule has been adopted as of this writing. Finance leaders should monitor the SEC’s regulatory agenda for further movement, while treating the current quarterly reporting requirement as the operative standard until any final rule is issued and an effective date is set.

Given the extent of investor opposition documented in the comment file, a full shift to mandatory semiannual reporting appears more likely to result in either a scaled-back compromise or continued study rather than swift adoption — though the SEC’s ultimate direction remains uncertain.

 

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Accounting

AI-Driven Automation and Continuous Accounting Frameworks

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The accounting profession is undergoing a fundamental structural transition as enterprise finance departments shift from periodic month-end closes toward automated continuous accounting models. By integrating specialized machine learning algorithms directly into enterprise resource planning (ERP) platforms, chief accounting officers are transforming financial reporting from a retrospective exercise into a real-time operational asset.

The Shift from Periodic Close to Continuous Financial Reporting
Traditional accounting workflows heavily relied on manual data reconciliation, spreadsheet calculations, and multi-week closing cycles at the end of each fiscal period. In contrast, continuous accounting frameworks utilize automated software agents to process, validate, and post transactional data in real time as business activities occur.

Automated bank reconciliation tools cross-reference incoming bank feeds, invoice records, and purchase orders automatically. By resolving transactional variances instantly throughout the month, corporate accounting teams eliminate the traditional workload spikes associated with quarterly and annual closes.

Machine Learning in Audit Trails and Anomaly Detection
Advanced natural language processing (NLP) and machine learning tools are redefining internal audit and financial control environments. Automated systems analyze 100% of general ledger entries, identifying anomalous transactions, duplicate payments, and unauthorized journal entries in real time.

Rather than relying on random statistical sampling, corporate internal auditors can focus their attention on high-risk flags automatically surfaced by algorithmic monitoring platforms. This continuous risk assessment strengthens internal controls over financial reporting (ICFR) and significantly reduces fraud risk.

Evolving Roles for Accounting Professionals
As routine data entry and manual reconciliation tasks become fully automated, the skill set required for accounting professionals is shifting toward data analysis, system design, and strategic business advisory.
– Systems Governance: Accountants are increasingly responsible for monitoring algorithmic accuracy and managing data integration pipelines.
– Business Partnership: Finance professionals leverage real-time financial dashboards to advise operational leaders on margin management and working capital allocation.
– Regulatory Compliance Management: Accounting teams utilize automated platforms to ensure compliance with dynamic tax codes and international accounting standards.

Core Implementation Recommendations
1. Deploy Automated Reconciliation Tools: Integrate continuous transaction processing modules into existing enterprise ERP architectures.
2. Establish Algorithmic Governance Controls: Implement strict internal testing protocols to ensure automated accounting rules comply with GAAP/IFRS standards.
3. Reskill Accounting Teams: Invest in training finance staff on data analytics, workflow automation, and predictive financial modeling.

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