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The talent shortage facing the accounting profession is well known at this point, as graduates with accounting majors are deterred by stagnant wages and a lack of education on career paths — while existing accountants leave the field entirely. Amid this identity crisis, firms are starting to look inwards for solutions.
Data from the most recent ADP National Employment Report published this month showed that the service-providing sector added 101,000 jobs in September, 20,000 of which were for roles in professional and business services like accounting and tax preparation. The month before, according to the U.S. Bureau of Labor Statistics, 1,500 new postings described accounting-related openings.
But many in the field say the hurdles to becoming a licensed CPA, including the test itself, are simply not worth the payoff.
“Tuition costing six figures, 150 credit hours just to sit for the exam and a median salary of $79,880 just isn’t going to get most younger people out of bed in the morning when they can work from their couch making money doing things they’re interested in and have a flexible schedule,” said Erin Andrews, owner of the Vero Beach, Florida-based firm Level Accounting & Advisory.
Andrews highlighted the proliferation of social media personalities and private-equity firms encroaching on the accounting space as “supposed” experts, driving the consumer demand for increased availability and devaluing licenses.
“Being available and offering a great client experience seem to be more important than having letters after your name today,” she said.
Some organizations seeking to address this disparity are developing their own training regimens and partnering with outside trade groups to expand recruitment efforts.
In addition to partnering with the National Association of Black Accountants and Future Business Leaders of America, CliftonLarsonAllen launched an apprenticeship program named CLA Academy this year to prepare them for roles across the company.
The New York-based Whitman Transition Advisors debuted its Talent Solutions Team this month to help clients tackle staffing challenges through services that include full-time and fractional recruitment, outsourced advisory and technology tools.
Zachary Gordon, a CPA and chairperson of the New York State Society of CPAs’ digital assets committee, said technology isn’t just essential for addressing the immediate effects of the shortage, but is also shaping the evolution of the profession.
“AI will help to complete mindless, repetitive tasks and allow talent to shine with higher-value aspects of an engagement. … Accounting becomes less about commodities like a tax return or financial statements and more about being a trusted advisor providing tangible value to clients,” Gordon said.
Tod McDonald, a CPA and co-founder of Valid8 Financial, agreed with the sentiment, highlighting how today’s artificial intelligence-powered tools allow what was once lengthy data preparation to be completed in hours as opposed to weeks.
Outside of wages and upward mobility, the profession’s long hours and general lack of flexibility are driving away younger professionals.
Major firms like Ernst & Young recognize these shifts, and are developing plans to address some of the core issues. The organization’s U.S. firm plans to allocate roughly $1 billion over the next three years to boost early-career compensation and fund the development of AI-powered audit and tax software.
“There was a time where working ridiculous hours during busy season and not seeing your family was a badge of honor,” said Dean Sonderegger, general manager of research and learning at Wolters Kluwer Tax and Accounting. “Many younger employees no longer feel this way and are looking for more balance between their work and personal lives … and are attracted to firms that are more flexible.”
Read on to find out more about the depth of the talent shortage and how seasoned advocates for the profession are working to bring future generations of talent into the fold.
AICPA collaborates to help tackle talent shortage
The AICPA’s Sue Coffey addressing Engage 2023
Amid the growing talent shortage facing the profession, the American Institute of CPAs worked with the National Association of State Auditors, Comptrollers and Treasurers to publish a joint report offering tailored recommendations for creating a strong pipeline of future talent in the public sector.
One of the main disparities highlighted in the report is the differences in accounting and auditing standards between those working in the government and private-sector markets. CPAs working in the public sector often come with specialized expertise in certain areas, but salaries and audit fees aren’t always commensurate with that knowledge.
“We have a talent shortage in accounting that affects business as a whole, and many of the pipeline initiatives the profession is putting in place will help the public sector as well,” Susan Coffey, the AICPA’s CEO of public accounting, said in a statement this month.
When it comes to top leaders working to stem the outflow of professionals from the world of accounting, the eight honorees on Accounting Today’s 2024 ranking of the MP Eliteare practicing what they preach.
Public perception, tighter partnerships with colleges and universities, broader education regarding career paths in accounting and more are all areas in which the MP Elite are working to make changes both within their firms and across the profession. These recommendations are designed for deployment right away, or as part of long-term strategies.
“The accounting profession faces a significant challenge in how it’s perceived, particularly by younger generations,” Christopher Geier, chief executive of Sikich, told AT. “To combat this, we need to launch a multitiered education and awareness campaign.”
Staffing spotlight shifts from seniority to skill sets
Recruiters are starting to focus less on how long a candidate has been in accounting and more on what skills they bring to the table. But as the pool of available professionals continues shrinking, experts from Southfield, Michigan-based Top 100 Firm Plante Moran weighed in on how other organizations can stay ahead of the curve.
At the heart of the trend are a host of factors — a lack of education on career opportunities being one of the most significant.
“Accounting is not a linear profession, and aspiring accountants are often not informed about the various paths they can pursue. … As a result, early-career professionals may struggle to envision the long-term utility of myriad opportunities associated with pursuing accounting and tax as a profession,” said Paul Bryant and Stan Hannah, partners at Plante Moran.
The talent shortage creates a proving ground for firms
Fewer and fewer college students are choosing to major in accounting, making those who do a valuable asset to firms of any size. But what can companies do to distinguish themselves from their competitors?
“These successful firms will achieve this by creating a culture that fosters mutual support, offers meaningful career opportunities, promotes team cohesion and ensures both personal and professional fulfillment,” Eric Abati, CEO of San Antonio-based Regional Leader ATKG Advisors, said in an interview with AT’s Daniel Hood. “Simply put: Culture wins.”
Abati represents one perspective of leaders — those focused on changing the tried-and-true corporate culture that is standard throughout the accounting profession — while others focus on career mapping and wage disparities.
Competitive wages, ample preparation for certification exams and a rebranding campaign. These are just a few of the recommendations that experts with the National Pipeline Advisory Group shared for how employers can do their part in addressing the staffing shortage.
“With so many of the themes we uncovered, the solutions lie at the employers’ feet,” Jennifer Wilson, who served as facilitator for the group’s work, told attendees at the AICPA Engage Conference in June. “We’re going to have to make changes. We need to take responsibility as employers for these solutions.”
Salaries were the first up, as data from the group’s report found that only one in nine business majors selected accounting as their major, as the others were able to obtain a higher salary in a more competitive industry.
The accounting profession is undergoing a fundamental structural transition as enterprise finance departments shift from periodic month-end closes toward automated continuous accounting models. By integrating specialized machine learning algorithms directly into enterprise resource planning (ERP) platforms, chief accounting officers are transforming financial reporting from a retrospective exercise into a real-time operational asset.
The Shift from Periodic Close to Continuous Financial Reporting
Traditional accounting workflows heavily relied on manual data reconciliation, spreadsheet calculations, and multi-week closing cycles at the end of each fiscal period. In contrast, continuous accounting frameworks utilize automated software agents to process, validate, and post transactional data in real time as business activities occur.
Automated bank reconciliation tools cross-reference incoming bank feeds, invoice records, and purchase orders automatically. By resolving transactional variances instantly throughout the month, corporate accounting teams eliminate the traditional workload spikes associated with quarterly and annual closes.
Machine Learning in Audit Trails and Anomaly Detection
Advanced natural language processing (NLP) and machine learning tools are redefining internal audit and financial control environments. Automated systems analyze 100% of general ledger entries, identifying anomalous transactions, duplicate payments, and unauthorized journal entries in real time.
Rather than relying on random statistical sampling, corporate internal auditors can focus their attention on high-risk flags automatically surfaced by algorithmic monitoring platforms. This continuous risk assessment strengthens internal controls over financial reporting (ICFR) and significantly reduces fraud risk.
Evolving Roles for Accounting Professionals
As routine data entry and manual reconciliation tasks become fully automated, the skill set required for accounting professionals is shifting toward data analysis, system design, and strategic business advisory.
– Systems Governance: Accountants are increasingly responsible for monitoring algorithmic accuracy and managing data integration pipelines.
– Business Partnership: Finance professionals leverage real-time financial dashboards to advise operational leaders on margin management and working capital allocation.
– Regulatory Compliance Management: Accounting teams utilize automated platforms to ensure compliance with dynamic tax codes and international accounting standards.
Core Implementation Recommendations
1. Deploy Automated Reconciliation Tools: Integrate continuous transaction processing modules into existing enterprise ERP architectures.
2. Establish Algorithmic Governance Controls: Implement strict internal testing protocols to ensure automated accounting rules comply with GAAP/IFRS standards.
3. Reskill Accounting Teams: Invest in training finance staff on data analytics, workflow automation, and predictive financial modeling.
Corporate accounting departments face expanding reporting expectations as international sustainability disclosure standards achieve regulatory enforcement across major global jurisdictions. Chief Accounting Officers (CAOs) and corporate controllers are establishing rigorous internal accounting controls to treat Environmental, Social, and Governance (ESG) metrics with the same data precision, auditability, and governance as traditional financial statements.
Regulatory Harmonization Under Global Sustainability Frameworks
The implementation of standardized sustainability reporting frameworks—notably rules established by international sustainability accounting boards—has created unified expectations for public and large private enterprises. Corporations must report standardized metrics covering greenhouse gas emissions (Scope 1, 2, and material Scope 3), energy utilization, workforce demographics, and supply chain governance.
In Europe and other participating international jurisdictions, double materiality principles are mandatory. Under double materiality, organizations must report both how external sustainability risks impact corporate financial performance, and how internal corporate operations affect surrounding environmental and social structures.
Integrating Sustainability Metrics into Core ERP Systems
To provide auditable non-financial data, enterprise organizations are integrating specialized carbon accounting and ESG management platforms directly into core ERP systems. Automated data collectors capture energy utility invoices, logistics fuel consumption metrics, and vendor compliance records in real time.
Establishing automated, traceable data pipelines ensures that non-financial reporting is supported by clear audit trails. This structured approach allows external financial auditors to provide reasonable assurance on sustainability disclosures during annual corporate reporting cycles.
Financial Impacts and Capital Market Disclosure
Accurate ESG reporting directly influences corporate cost of capital and institutional credit ratings. Commercial lenders and institutional asset managers systematically incorporate sustainability metrics into risk pricing models. Companies that demonstrate transparent, verifiable progress in operational energy efficiency and climate risk mitigation benefit from expanded access to green bond markets and lower debt pricing.
Action Steps for Accounting Leadership
1. Implement Double Materiality Frameworks: Conduct comprehensive assessments to identify material financial and operational sustainability metrics.
2. Build Auditable Non-Financial Data Pipelines: Automate ESG data collection within core accounting software to ensure data integrity.
3. Align Sustainability with Annual Financial Filings: Prepare non-financial disclosures concurrently with financial statements to satisfy regulatory audit expectations.
Internal audit departments and corporate risk managers are modernizing internal control frameworks by shifting from periodic sampling techniques to continuous monitoring and machine learning analytics. As operational data volumes increase across enterprise organizations, automated control testing ensures financial integrity, prevents corporate fraud, and streamlines annual audit engagements.
The Limitation of Periodic Audit Sampling
Historically, internal and external auditors evaluated internal controls by reviewing random samples of financial transactions—often analyzing less than five percent of total ledger entries. In complex enterprise environments, periodic sampling methods carry inherent risks of overlooking localized financial misstatements, unauthorized disbursements, or operational control breakdowns.
In 2026, progressive internal audit functions are utilizing automated continuous monitoring platforms that evaluate one hundred percent of financial transactions in real time. Continuous control auditing systems continuously monitor general ledger entries, procurement approvals, and expense reimbursements across all operating subsidiaries.
AI-Powered Fraud Detection and Anomaly Identification
Machine learning models trained on historical corporate financial data excel at identifying subtle transactional anomalies that indicate potential fraud or operational error. Automated systems instantly flag duplicate invoice payments, unapproved vendor creation, unusual journal entry timing, and unauthorized override of authority thresholds.
When an anomaly is detected, the automated auditing platform generates an instant risk alert, allowing internal audit teams to investigate root causes immediately. Early detection prevents minor operational errors from escalating into material weaknesses in financial reporting.
Streamlining External Audit Preparation
Continuous internal control monitoring delivers significant benefits during annual external financial audits. External audit firms can review continuous audit logs and automated control testing documentation, reducing the time required for manual field testing.
This integrated approach lowers overall audit compliance fees, reduces administrative burdens on corporate accounting staff, and provides senior management and audit committees with real-time visibility into the organization’s overall risk profile.
Core Implementation Guidelines
1. Transition to 100% Data Testing: Replace legacy sampling methods with automated continuous audit monitoring systems.
2. Deploy Anomaly Detection Algorithms: Implement machine learning models to identify unauthorized transactions and operational control overrides.
3. Align Internal and External Audit Workflows: Coordinate continuous control testing protocols with external auditors to optimize annual compliance cycles.