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CAS practitioners still hesitant on AI says ITA poll

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The entire world has been awash in AI for the past few years and accounting is no exception. Yet, when polled by the Information Technology Alliance, it was found that few in client accounting and advisory services reported they were using AI in any form, and when they were it was mainly generalist tools like Copilot. Considering the technology’s potential for the accounting profession, Michael Pynch, chief information officer for top 25 firm Wipfli, found this puzzling. 

“I was surprised to see so many CAS [practitioners] that aren’t using those technologies, given how much we talk about it. So the question to the group is, why? What’s stopping us?” he said during the ITA’s spring collaborative in Memphis, Tennessee. 

John Fleischer, chief information officer for top 10 firm CBIZ, suggested that the sheer diversity of tools on the market might be a little overwhelming and paradoxically make people more hesitant to adopt them. He also noted that AI still has significant risk factors which certain practitioners may not want to deal with. Despite this, he echoed Pynch’s puzzlement as to why so few were using AI. 

“[This] is one of the areas where it seems like we should have the most opportunities to automate and use AI to really drive up margins. I think it’s gonna have to come. I’m not sure why we’re not there yet,” he said. 

Sarah Sieman, senior director for CAS business transformation at CBIZ, said one big barrier is that people don’t always know what to do with it, and asking experts does not always help. 

“I literally had this conversation with some of our AI experts, they’re like, ‘What do you want to do with AI?’ And I’m like, ‘Well, what can we do with AI?’ They’re like, ‘Well, what do you want it to do?’ So I think there’s a little bit of an education component. You can have it rewrite your emails, but there’s so much more that it offers,” she said. 

There are a lot of opportunities out there, according to Sieman, but people need to understand the technology itself before being able to understand how it can solve their problems. For one, people don’t necessarily know how to prompt properly. She said many are still treating it like a Google search and so are unimpressed with the results. They don’t always understand that you need to provide more context for a better answer, and that you may need to iterate a few times for the best answer. 

With this in mind , she said CBIZ regularly holds prompt writing classes to improve people’s use of AI. Another thing she has found helps are what she called ‘road shows’ for specific use cases that have been used successfully in other parts of the firm. This has served to start some “ideas turning in their heads” when they recognize how the use case might be applied to, say, tax or CAS. Such efforts are essential for maximizing the usefulness of AI. 

“Everyone kind of knows what AI is, but to understand how to really use it well is another story,” she said. 

James Winton, a partner with top 25 firm Moss Adams and the other panel moderator, noted that there might also be some skepticism, as the hype behind the technology has sometimes meant it overpromises and underdelivers. He also suggested, though, that another issue might simply be inertia: it’s harder to retrofit existing systems for AI versus starting from scratch as certain startups have done. 

“The mature tools on the market that are like the backbone of our practices are having a harder time spinning out the AI in their product, whereas the startups like that’s that was the basis of their product, and they’re way better at it. So it might require us just being more agile to give up those like core tools that we’ve always used,” he said. 

Sieman also noted that there may also be questions over who controls an AI solution. Many clients want help implementing AI solutions at their businesses, and many CAS firms are eager to help develop them. 

“If we figure [AI] out and come to some sort of plan, then it becomes a matter of who owns what. What happens if the client’s disengaging and what happens with that product that you built or created for them? I think that is also part of why there is a hesitancy to even touch on that. We don’t necessarily have a roadmap for that,” she said. 

During the talk, someone from the audience brought up another possibility: the billable hour. While there has been a shift to other pricing models over the years, such as value-based or per-unit pricing, the billable hour remains common in CAS practices. Very bluntly, if a process that used to take 8 hours now takes only 1, that’s a major loss in fee income

“If you’re in the billable hour world, it’s not good to innovate, because you lose all of your hours. And then you risk [the client will] get rid of you. So in the traditional model, it doesn’t work,” she said. “So CAS practices that are smaller, which are not CPA firms and not in the billable hour world, can innovate faster.”

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Accounting

Mandatory ESG Reporting Standards Demand Standardized Non-Financial Audit Trails

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Mandatory ESG Reporting Standards Demand Standardized Non-Financial Audit Trails

Corporate accounting departments face an expanded regulatory mandate as mandatory sustainability and Environmental, Social, and Governance (ESG) reporting frameworks take full effect internationally. Governed by the European Union’s Corporate Sustainability Reporting Directive (CSRD) and the International Sustainability Standards Board (ISSB) IFRS S1 and S2 standards, enterprise financial controllers are now legally required to track, verify, and report non-financial data with the same internal controls and auditability as traditional financial statements.

The expansion shifts ESG compliance

This regulatory expansion shifts ESG compliance from marketing departments to corporate accounting offices. Financial managers are now responsible for gathering, consolidating, and verifying carbon emissions metrics, supply chain labor conditions, water usage, and climate risk exposures across multi-tiered corporate structures. These non-financial metrics must be integrated into standardized general ledgers to withstand rigorous third-party audit assurance processes.

To comply with these rigorous reporting mandates, accounting software providers have added dedicated ESG modules designed to aggregate data from IoT sensors, utility platforms, and vendor management systems. Controllers are implementing internal control frameworks—modeled after traditional COSO frameworks—to ensure the completeness, accuracy, and consistency of sustainability disclosures, protecting organizations against greenwashing penalties and litigation risks.

The transition requires significant cross-functional collaboration between accounting teams, legal counsel, and operational directors. Accounting professionals are expanding their technical expertise beyond financial ledgers to master carbon accounting methodologies, lifecycle assessment standards, and non-financial data governance protocols, fundamentally expanding the role of the modern corporate accountant.

Why This Information Matters
Mandatory ESG disclosures require companies to treat environmental and social metrics as audited financial records. Executives, accountants, and board members must institute formal tracking and assurance processes to satisfy legal mandates, maintain investor confidence, and mitigate regulatory non-compliance risks.

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Accounting

SEC’s Semiannual Reporting Proposal Faces Investor Pushback: What CFOs Need to Know

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U.S. Securities and Exchange Commission (SEC)

A proposal from the U.S. Securities and Exchange Commission to potentially shift some public companies away from quarterly financial reporting toward a semiannual model is drawing significant pushback from investors, even as it continues moving through the regulatory process. The debate has direct implications for corporate finance teams, auditors, and the broader transparency of U.S. capital markets.

What the SEC Proposed

According to a summary published by accounting advisory firm Cohen & Co., the SEC issued a proposed rule on May 19, 2026, aimed at simplifying financial reporting requirements for many U.S. public companies. The proposal would potentially reduce the frequency of certain mandatory disclosures from quarterly to semiannual, a structural change that has not been made to core U.S. reporting requirements in decades.

The proposal follows an extended debate within U.S. policy circles, with proponents arguing that reduced reporting frequency could lower compliance costs and free up management time for longer-term strategic planning rather than quarter-to-quarter results management.

Why Investors Are Pushing Back

Comment letters submitted in response to the proposal have been extensive, and according to Cohen & Co.’s review of the public record, investors “appear to be largely opposed” to the shift, viewing frequent interim reporting as a core benefit of U.S. capital markets relative to other jurisdictions.

Accounting and law firms have taken a more measured position, generally urging any changes to remain aligned with the Financial Accounting Standards Board (FASB), whose existing disclosure requirements and guidance are built around a quarterly reporting cadence. A shift to semiannual reporting without corresponding changes to FASB guidance could create friction between SEC filing requirements and GAAP-based disclosure expectations.

Lessons From the U.K. Experience

The debate is not without precedent. The United Kingdom moved away from mandatory quarterly reporting for listed companies in 2014, returning to a semiannual disclosure requirement. According to Cohen & Co.’s analysis, that experience offers a cautionary data point: there was no measurable increase in capital expenditure or R&D investment following the change, while analyst coverage of affected companies declined as reliable interim information became less available — a particular risk for smaller and newly public companies that rely on analyst coverage to maintain investor visibility.

Practical Implications for Finance Teams

Beyond the debate over disclosure philosophy, the proposal carries practical complications. Many companies have debt covenants and credit agreements structured around quarterly financial delivery; a shift to semiannual reporting could require renegotiating those terms. Reduced reporting frequency would also extend the “window of market silence” between disclosures, a factor that governance and investor-relations teams would need to manage carefully to avoid information asymmetry.

Separately, and unrelated to the reporting-frequency debate, the SEC and FASB have continued finalizing more routine updates this year. New Accounting Standards Updates are taking effect for December 31, 2026, fiscal year-ends covering income tax disclosures, credit loss measurement, induced debt conversions, and stock compensation, according to Eide Bailly’s review of 2026 ASU activity. Additional guidance on paid-in-kind dividends and environmental credits is also on the near-term horizon.

What to Watch Next

The semiannual reporting proposal remains in the comment and review phase, and no final rule has been adopted as of this writing. Finance leaders should monitor the SEC’s regulatory agenda for further movement, while treating the current quarterly reporting requirement as the operative standard until any final rule is issued and an effective date is set.

Given the extent of investor opposition documented in the comment file, a full shift to mandatory semiannual reporting appears more likely to result in either a scaled-back compromise or continued study rather than swift adoption — though the SEC’s ultimate direction remains uncertain.

 

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Accounting

AI-Driven Automation and Continuous Accounting Frameworks

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The accounting profession is undergoing a fundamental structural transition as enterprise finance departments shift from periodic month-end closes toward automated continuous accounting models. By integrating specialized machine learning algorithms directly into enterprise resource planning (ERP) platforms, chief accounting officers are transforming financial reporting from a retrospective exercise into a real-time operational asset.

The Shift from Periodic Close to Continuous Financial Reporting
Traditional accounting workflows heavily relied on manual data reconciliation, spreadsheet calculations, and multi-week closing cycles at the end of each fiscal period. In contrast, continuous accounting frameworks utilize automated software agents to process, validate, and post transactional data in real time as business activities occur.

Automated bank reconciliation tools cross-reference incoming bank feeds, invoice records, and purchase orders automatically. By resolving transactional variances instantly throughout the month, corporate accounting teams eliminate the traditional workload spikes associated with quarterly and annual closes.

Machine Learning in Audit Trails and Anomaly Detection
Advanced natural language processing (NLP) and machine learning tools are redefining internal audit and financial control environments. Automated systems analyze 100% of general ledger entries, identifying anomalous transactions, duplicate payments, and unauthorized journal entries in real time.

Rather than relying on random statistical sampling, corporate internal auditors can focus their attention on high-risk flags automatically surfaced by algorithmic monitoring platforms. This continuous risk assessment strengthens internal controls over financial reporting (ICFR) and significantly reduces fraud risk.

Evolving Roles for Accounting Professionals
As routine data entry and manual reconciliation tasks become fully automated, the skill set required for accounting professionals is shifting toward data analysis, system design, and strategic business advisory.
– Systems Governance: Accountants are increasingly responsible for monitoring algorithmic accuracy and managing data integration pipelines.
– Business Partnership: Finance professionals leverage real-time financial dashboards to advise operational leaders on margin management and working capital allocation.
– Regulatory Compliance Management: Accounting teams utilize automated platforms to ensure compliance with dynamic tax codes and international accounting standards.

Core Implementation Recommendations
1. Deploy Automated Reconciliation Tools: Integrate continuous transaction processing modules into existing enterprise ERP architectures.
2. Establish Algorithmic Governance Controls: Implement strict internal testing protocols to ensure automated accounting rules comply with GAAP/IFRS standards.
3. Reskill Accounting Teams: Invest in training finance staff on data analytics, workflow automation, and predictive financial modeling.

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