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H&R Block gears up for tax season on 70th anniversary

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H&R Block celebrated its 70th anniversary at an event Thursday in New York as the tax prep chain gets ready for the start of tax season on Monday.

“The tax event for most Americans is the single biggest financial transaction of the year, and it’s true, so we’re here to make sure it’s also the most rewarding,” said Heather Watts, senior vice president of global consumer tax. “We’re thrilled that you’re here to help us kick off the tax season, which also happens to be our 70th anniversary year. In 1955, when brothers Henry and Richard advertised tax preparation services as a courtesy to their business clients, they stumbled upon a need, and by offering tax prep services, they would launch one of the most recognized brands in the country and really birthed an industry. H&R Block has continued to spur innovation in tax, business and technology ever since.”

Over the years, an estimated 950 million tax returns were filed worldwide through Block. She pointed out that over 20 million tax returns were filed through Block last year. The company has 9,000 locations offices nationwide, with 60,000 tax professionals in the U.S. and 70,000 globally. Most locations are within five miles of clients. Approximately 55% of customers will qualify to file with Block’s free software, and the company is encouraging many of them to use its software. The company is hoping to entice away customers from its competitors, offering price matches and discounts to people who switch. It’s also jumping onboard the artificial intelligence trend with a feature called H&R Block AI Tax Assist, which it began offering last tax season.

“When people ask a question, we need to make sure we’ve got content to answer,” said Jody Vanarsdale, director of global consumer tax at H&R Block. “We needed to strengthen our [Chat] GPT. We upgraded from 3.5 to 4.0, and they get stronger and more relevant and understand languages, so really,our work this season was to get it tighter, if you will. It’s more stable and in a place to go live this season.”

Block is expecting to receive a flood of customers after they start receiving the Form 1099-K in the mail from third-party transactions with services such as Venmo, StubHub, eBay, PayPal and more due to the lowered threshold of $5,000 for information reporting to the Internal Revenue Service.

“The most common examples where people are going to get one is they sold something online, or they took payment through a third party app like a PayPal or a Venmo, and they exceeded the threshold for issuance,” said Andy Phillips, vice president of Block’s Tax Institute. “Going back to prior years, the threshold for issuing the 1099-K was you had to have over $20,000 in transactions in gross proceeds and over 200 transactions. That is a super high threshold. It is now $5,000 for 2024, meaning a lot of more people are going to get a 1099-K and not know what to do with it. We’re now in 2025. The threshold for this year is down to $2,500. Starting next year in 2026 and then every year after that, it’s going to be $600, meaning a lot more people are going to get a 1099-K.”

Many taxpayers who were affected by natural disasters such as the wildfires in California and hurricanes in North Carolina, Florida and other states. They too will need help with disaster relief and casualty losses. 

“Each one of those natural disasters, for the people impacted by it, it’s a life event,” said Phillips. “They have tax impacts. People in Southern California that are impacted by the current wildfires have gotten an extension until October 15 to file their taxes for this year. That is all of Los Angeles County. In another example, people in areas impacted by Hurricane Helene and Milton generally are going to have until May 1, 2025 to file their taxes. That’s within IRS discretion that when an area is a federally declared disaster, they can do certain things, including extending deadlines. Those are two examples that people may need to know about.”

For people who invest in cryptocurrency and other digital assets, they may want to talk with their tax professional about the upcoming Form 1099-DA that they can expect to receive next year or even this year.

“Starting in 2025, digital assets traded through a brokerage are going to get reported to investors on a Form 1099-DA,” said Phillips. “Some platforms are already issuing the 1099-DA. What we’re really talking about here is virtual currencies, digital assets. Starting in 2025, if you have a transaction in a digital asset on one of these platforms, you are going to get a 1099-DA. The IRS has put out estimates that they expect to receive up to 8 billion 1099-DA’s for 2025 alone coming from these platforms. As you can imagine, a lot of people are going to be getting these for the first time.”

The forms may not just be going out to people who have invested in cryptocurrencies like BItcoin and Ethereum. Even some gaming platforms like Roblox issue a kind of digital currency  known as Robux that may be taxable in some circumstances. 

“A lot of those just stay within the environment of the game,” said Phillips. “You just get points or coins or whatever. There’s no taxable transaction in those instances. But some games allow you to actually take what you’re winning in the game in those awards and turn them into actual currency. For example, the game Roblox, they have Robux. You can earn those for certain things you do within the game. And if certain requirements are met, you may be able to exchange those Robux for U.S. dollars. At that point, that is then a taxable transaction. That is going to rock some people’s world when they realize, ‘Oh my gosh, Roblox, I now have a taxable transaction from this.’ But that’s the reality.”

Phillips previewed an upcoming partnership for H&R Block with both Roblox and another popular game, Minecraft. “A quick peek ahead before I move on,” he said. “Stay tuned for an announcement that we will be making soon for a partnership with both Roblox and Minecraft in the coming weeks. You heard it here first.”

Accounting Today asked about how Block would be able to deal with some of the tax proposals made by President Trump during the campaign, such as exempting income from tips, overtime and Social Security from taxes.

“Look, in 70 years, we’ve seen all kinds of different legislative packages,” he responded. “We saw a huge tax change in 2017, in fact, in 2018. Going back to the huge Tax Code change of 1986, no matter what happens with the changes in the Tax Code, we will always be ready to serve taxpayers and help them. So depending on what happens, it may be a bigger lift than others. Either way, we’ll be ready, and it’s really going to vary based on the specific change.”

Accounting Today also asked about how Block might deal with changes if provisions in the Tax Cuts and Jobs Act don’t get extended this year, such as the 20% tax deduction for qualified business income under Section 199A.

“Looking a little bit more broadly, so many business owners say, ‘Hey, give me certainty. What’s it going to look like, not just for this year, but for years to come,'” said Kris Thiessen, a senior small business partner at Block Advisors who was recently named a member of the IRS Advisory Council. “I think it’s going to be a fascinating year to be able to spend more time in Washington, D.C. I would imagine that we’re going to see a lot, and there’s many folks who are starting to ask about these Tax Cuts and Jobs Act provisions expiring at the end of the year. What does that mean for me? What does that mean for my situation? The qualified business income deduction is super powerful in helping to even out the difference between the new corporate income tax rate as of a few years ago, 21%, and what can be 37% for individuals and small business owners to bridge that gap.”

“That’s why tax planning is so important, because we can do that forward looking for you,” said Latsaha Randle, a strategy and small business program manager at Block Advisors. “We can do some what-if calculations and say if this does not get extended, what does that look like for your specific business, your unique situation, so that you can better plan and be prepared.”

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Tax advantages of life insurance for wealthy families

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Life insurance strategies could help wealthy families remove assets from their estates while acting as the collateral for loan financing and a source of tax-free distributions.

These possible benefits come with potentially high premium costs for a “whole life” or “permanent” policy instead of a fixed-term contract. The strategies also come with an array of complex planning questions related to trusts and estates and tax rules that are in flux this year and likely to remain that way for the foreseeable future. But the positives prove appealing for many wealthy and ultrahigh net worth clients, said Peter Harjes, a certified financial planner who is the chief financial strategist with life insurance and estate services firm ARI Financial.

“It’s not necessarily the estate taxes per se — it’s really the loans and the leverage and eliminating the uncertainty for their family when they’re not here,” Harjes said in an interview. “Having a vehicle that provides immediate liquidity to eliminate that uncertainty is more valuable to them.”

READ MORE: Why life insurance is the new stretch IRA

And, in most cases, the death benefit will not trigger taxes on the beneficiary — which is one of the many tax advantages of life insurance and related products. Just last week, the IRS issued a private letter ruling concluding that rebates on policyowners’ premiums don’t count as taxable income. The hefty premiums require careful cash-flow planning, but the policies could act as a hedge against inflation and, when paired with a trust as the beneficiary, they could offer a much more flexible means of passing down assets than individual retirement accounts.

“Usually, death benefits from employer-sponsored life insurance plans or private life insurance policies are tax-free,” according to a guide to the pros and cons of life insurance by advisor matchmaking and lead-generation service SmartAsset. “Additionally, the cash value in whole-life insurance accumulates tax-deferred growth. This means that a person can reinvest the money in the cash value of a life insurance policy without facing tax implications. The policyholder will not pay capital gains on any dividends or growth on the cash value. But there are a few situations where life insurance may have some tax implications.”

At its root, thinking through those ramifications comes down to whether a client would like to pay taxes on the seed or an entire garden, according to Harjes. 

Using cash-value insurance policies for tax-free loans, more

A “cash value” policy that assigns the leftover portion of a premium net of costs into an interest-earning account means that, “essentially we’re creating a bond-like return inside of the policy without the duration risk,” Harjes noted. In addition, the clients could take out tax-free loans against the policy or withdraw from the cash account without any tax hit, as long as the amount doesn’t exceed their total premiums.    

“Using cash-value life insurance products, in general, really eliminates the uncertainty of where taxes go,” Harjes said. “Private placement life insurance happens to be the biggest hot topic, simply because, when you’re talking about trusts, you tend to hit the highest tax brackets quickly.”

However, advisors and their clients should carefully consider the consequences of any movements of assets out of the account.

“It’s important to note that withdrawing the cash value will reduce the policy’s overall value and might increase the risk of the policy lapsing,” according to a guide by insurance and brokerage firm Transamerica. “Policy loans are tax-free as long as the policy is active, but if the policy is surrendered or lapses, any outstanding loan amount is treated as a distribution and taxed accordingly. Generally, you’ll only owe taxes on amounts that exceed the total premiums you’ve paid into the policy. A financial professional can help you understand the implications of taking a policy loan, including any potential taxes.”

READ MORE: Could an ‘insurance overlay’ help managed accounts in retirement?

The many factors and possible uses to consider add up to great reasons for advisors to discuss life insurance with their wealthy clients, Harjes said. He brought up an example of a billionaire real estate investor whose life insurance policy preserves the client’s family-owned company as the collateral for hundreds of millions of dollars in financing and an asset to be handed to the next generation.

“The tax attributes alone make it a very successful product in someone’s financial plan from a tax perspective,” Harjes said.

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AICPA slams IRS regs on related-party transactions

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The American Institute of CPAs is urging the Treasury Department and the Internal Revenue Service to suspend and remove their recently issued final regulations labeling some partnership related-party transactions as “transactions of interest” that need to be reported.

The Treasury and the IRS issued the final regulations in January during the closing days of the Biden administration. 

The regulations identify certain partnership related-party “basis shifting” transactions as “transactions of interest” subject to the rules for reportable transactions. They apply to related partners and partnerships that participated in the transactions through distributions of partnership property or the transfer of an interest in the partnership by a related partner to a related transferee. Taxpayers and their material advisors would be subject to the disclosure requirements for reportable transactions. 

Last June, the Treasury and the IRS issued guidance to related parties and partnerships that were using such structured transactions to take advantage of the basis-adjustment provisions of subchapter K. Last October, the AICPA sent a comment letter urging them to refine the rules. Now that the final regulations have been issued, the AICPA is again warning they would result in an undue burden to taxpayers and their advisors.

In a new comment letter on Feb. 21, the AICPA asked the Treasury and the IRS for immediate suspension and removal of the final regulations due to the impractical provisions and administrative burdens it imposes. 

“These final regulations continue to be overly broad, troublesome, and costly, which places an excessive hardship on taxpayers and advisors without a meaningful corresponding compliance benefit or other benefit to the government,” said Kristin Esposito, the AICPA’s director of tax policy and advocacy, in a statement Monday. “These regulations exceed their intended scope, especially due to the retroactive nature.”

The AICPA contends that the final regulations cover routine, non-abusive transactions, provide an unreasonably low threshold, and impose an unreasonably short 180-day deadline for taxpayers to file Form 8886, Reportable Transaction Disclosure Statement, for transactions related to previously filed tax returns due to the six-year lookback window. It pointed out that under the new rules, advisors would have only 90 additional days beyond the standard reporting deadline to file Forms 8918, Material Advisor Disclosure Statement.

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IRS adds W-2, 1095 to online account, but is closing TACs

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The Internal Revenue Service made some improvements to its IRS Individual Online Account for taxpayers, adding W-2 and 1095 information returns for 2023 and 2024, but reports circulated about cutbacks to the agency, with layoffs and closures of taxpayer assistance centers scheduled.

The first information returns to be added online for taxpayers are Form W-2, Wage and Tax Statement and Form 1095-A, Health Insurance Marketplace Statement. The forms will be available for tax years 2023 and 2024 under the Records and Status tab in the taxpayer’s Individual Online Account

In the months ahead, the IRS plans to add more information return documents to the Individual Online Account. 

Only information return documents issued in the taxpayer’s name will be available in their Online Account. The taxpayer’s spouse needs to log into their own Online Account to retrieve their information return documents. That’s true whether they file a joint or separate return. State and local tax information, including state and local tax information on the Form W-2, won’t be available on Individual Online Account. The IRS said filers should continue to keep the records mailed to them by the original reporter. 

The IRS had been adding more technology tools, including Business Tax Accounts and Tax Pro Accounts, in recent years thanks to the extra funding from the Inflation Reduction Act of 2022. However, layoffs of between 6,000 and 7,000 employees and hiring freezes at the IRS in the midst of tax season threaten to stall such improvements, according to a group of former IRS commissioners. Both IRS commissioner Danny Werfel and acting commissioner Douglas O’Donnell have stepped down in recent weeks. Over the weekend, dismissal notices went out to 18F, a federal agency that helped develop the IRS’s Direct File program and other tools like the Login.gov authentication service. The Trump administration and the Elon Musk-led Department of Government Efficiency have reportedly made plans to shut down at least 113 of the IRS’s in-person Taxpayer Assistance Centers around the country after tax season, according to the Washington Post, either terminating their leases or letting them expire. Werfel had been using the funds from the Inflation Reduction Act to expand the number of Taxpayer Assistance Centers, opening or reopening more than 50 of them for a total of 360 nationwide.

A group of Democrats on Congress’s tax-writing committee criticized the move to close the centers. “Ask any congressional district office and you’ll hear about the challenges constituents face during filing season, which is why Democrats ushered in a once-in-a-generation investment in modernizing the IRS and delivering the customer service the people deserve,” said House Ways and Means Committee ranking member Richard Neal, D-Massachusetts, Tax Subcommittee ranking member Mike Thompson, D-Califonia, and Oversight Subcommittee ranking member Terri Sewell, D-Aabama, in a statement last week. “This administration is hellbent on destroying our progress. It wasn’t enough for them to fire nearly 7,000 IRS employees in the middle of filing season, but now, they are skirting federal mandatory notice procedures and reportedly shuttering over 100 offices that offer taxpayer assistance — an absolute nightmare for taxpayers. As required by the Taxpayer First Act, a 90-day notice must be given to both the public and the Congress before closing any Taxpayer Assistance Centers. We need answers now. We are demanding the Administration provide a list of the centers they plan to close — it’s the least the ‘most transparent Administration’ can do.”

Lawmakers are also concerned about reports of immigration officials pushing the IRS to disclose the home address of 700,000 people suspected of living in the U.S. illegally. According to the Washington Post, the IRS had initially rejected the request from the Department of Homeland Security, but with the departure of O’Donnell last week, the new acting commissioner, Melanie Krause, has indicated she is open to exploring how to comply with the request. However, that move could violate taxpayer data privacy laws, one Senate Democrat warned

“The Trump administration is attempting to illegally weaponize our tax system against people it deems undesirable, and if anybody believes this abuse will begin and end with immigrants, they’re dead wrong,” said Senate Finance Committee ranking member Ron Wyden, D-Oregon, in a statement. “Trump doesn’t care about taxpayer privacy laws and has likely promised to pardon staff who help him violate them, but those individuals would be wise to remember that Trump can’t pardon them out from under the heavy civil damages they’re risking with the choices they make in the coming days, weeks and months.”

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