Accounting
IMA sees role for AI in accounting
Published
7 months agoon
The Institute of Management Accountants is examining the possibilities of artificial intelligence in the accounting profession and how it will affect finance jobs now and in the future, as the organization itself recently went through a second round of staff cutbacks.
The IMA did not disclose the number of people laid off in February. The organization had an earlier round of reductions in force about two years ago.
“IMA recently implemented a strategic restructuring, which did impact headcount,” said a spokesperson. “Our focus is on positioning IMA for the future — aligned with the needs of our global members. IMA remains committed to our collective growth, and continues to invest in opportunities to advance our organization and profession.”
The IMA released a
“Generally speaking, when people talk about AI, it tends to be very theoretical and high level, and what we have found is our members —those that are working in businesses and working with day-to-day processes and procedures and people — really want to understand what’s the practical implication of this new technology on the work that they’re doing,” said IMA president and CEO Mike DePrisco.
For the report, the IMA talked to about 40 finance leaders from around the globe to understand from their perspective, the main challenges, concerns and opportunities related to leveraging AI and emerging technology into finance and accounting.
“We did a number of focus groups with this group of leaders, and they represent every region of the world,” said DePrisco. “A number of challenges surfaced that were really categorized around four areas: the human aspect, the technology data aspect, operational aspects and ethical and governance aspects.”
One of the worries about AI is the potential for layoffs. “I do think that is probably the biggest concern that many practitioners and organization leaders have as it relates to AI, and that is job displacement,” said DePrisco. “That’s another reason why stakeholders are sometimes hesitant to adopt AI technology in the workplace because of that. Everything that we see and hear suggests that AI will augment and not replace accounting and finance professionals, but the role of what people will do is different in the future than it is today.”
The most cited concern among 38% of the respondents to the IMA survey was the human aspect of working with AI. “The human aspect really is about getting the attention and support from top leadership to invest in and implement AI is a key challenge and a key opportunity for organizations,” said DePrisco. “Those organizations that have full support from leadership — those individuals that control the funding and the allocation of resources to certain projects — those organizations that have that support and alignment have a better chance of getting AI projects implemented successfully. The lack of that support, buy-in and alignment from top leadership was cited as a concern.”
Another concern relates to the skill gaps of individual employees who are required to work with AI. “Many individuals in accounting and finance may not have had exposure to this type of technology, and the challenge therefore in implementing these projects is how do you help upskill finance and accounting professionals and practitioners?” said DePrisco. “How do you give them the tools, skills and knowledge they need to work with the technology individuals and data scientists in the organization, so they are leveraging and building these algorithms, that they’re being built on practical applications or outcomes that the business needs to achieve.”
There’s also a challenge around stakeholder buy-in, with employees accepting the idea that AI and machine learning are going to add value to the organization and not take away control or displace jobs.
“Getting that buy-in is a critical challenge and an opportunity,” said DePrisco.
There are also operational challenges with implementing AI, including cross-functional collaboration. “Implementing AI projects in an organization requires your finance and accounting business people working with your data people and your IT people to ensure that the data going into the machines represents the practical real-world scenarios that accounting and finance individuals are facing and what they need help in, so that when the machine spits out the information and data, it’s useful, reliable and suitable for the needs of the business,” said DePrisco. “Resource management is always a challenge and concern. Do we have enough resources to help ensure that this project is successful? It can’t be something that is just added to someone’s plate as another thing that they need to do and manage. AI projects are pretty complex projects. They’re time-consuming projects. Create space for your team to dedicate time to a successful implementation.”
Organizations may need to reengineer their processes to get good use out of AI. “If your processes are not good, layering in AI on top of bad processes is not going to get you a successful outcome,” said DePrisco. “The first step in implementing any AI project is to look at your processes, and to re-engineer processes in a way that’s going to be added value once you begin to implement the AI technology on top of it. Making sure that you’re rooting out bad processes, reengineering those processes, and taking the time at that point to do it is really the best practice as it relates to that.”
Choosing the right AI technology can also be a challenge. “It takes a lot of investment to bring in AI technology,” said DePrisco. “You have to look at what kind of technical depth you have. What’s needed from an integration perspective before you start making purchases, and starting to think about how you implement AI on top of that?”
Data integrity and maturity are important considerations as well. “Many organizations have data siloed throughout the organization,” said DePrisco. “It’s structured data and unstructured data. How are you bringing all that together and integrating that data and making sure that it’s reliable, clean and trustworthy, so that it can be leveraged and used to develop algorithms?”
Another challenge uncovered by the research centered around ethical and governance concerns. “These concerns are what you hear most about in mainstream media, the importance of data security,” said DePrisco. “How does AI technology impact an organization’s ability to maintain data security and data privacy? How are you governing the AI in your organization? Many organizations that implement these types of projects need to set up an AI Center of Excellence, for example, to ensure that people throughout the organization have visibility into how the AI is being used. What business outcome are you driving toward? What is the cost of implementation and maintenance? And data integrity. Is the data free of bias? Is it reflective of the business problems that you’re trying to solve?”
To help accounting and finance professionals adjust to the far-reaching changes emerging from AI, the IMA is planning to provide more training. “We need to ensure that we’re providing education, knowledge and certification training for practitioners who are moving to new roles,” said DePrisco. “These can be roles like compliance analysts, individuals that utilize AI to ensure the finance operations are adhering to laws and regulations. There are probably going to be new roles in risk assessment and management, that merge financial expertise with AI proficiency, for example, roles that identify bias in data and mitigating that bias.”
He noted that the IMA has long said that accounting and finance professionals are strategic business partners. “The more work is automated, the more opportunities individuals have to step away from some of those manual routine administrative types of tasks that accountants have done over the last 100 years and into that strategic business partner role,” said DePrisco. “That’s so critically important these days to help organizations achieve their outcomes.”
Many accountants are not sure whether it’s a good idea to trust AI systems yet with their clients’ data since programs like ChatGPT have a reputation for “hallucinating” or making up plausible-sounding information that turns out to be partly or wholly fictitious.
“You need knowledgeable accounting and finance people to question the data that comes out of the machines to ensure that it reflects the real-life scenarios that happen day to day and that reflect data that’s correct, accurate and with integrity.” said DePrisco. “That becomes an important role of accounting and finance people. That’s on the back end, but you also need that capability on the front end. And that’s why when I talk about the collaboration, you need experienced, qualified accounting and finance professionals to work with data scientists to build the algorithms that are being used to automate processes and automate a number of these financial processes that are going to create financial statements and other things that the organization is going to rely on. Making sure that the data that’s going in there is accurate, free from bias, and represents both unstructured and structured data that may exist in the organization. It’s the job of the accounting and finance professional to ensure that those algorithms are being built with the proper data. That’s how you mitigate the risk around hallucinations or information coming out that’s half baked.”
AI can be used for tasks like data analytics, to spot patterns and red flags, but it still requires the professional skepticism that an accountant can bring.
“The machines are proving to be very powerful technology that is creating new value, improving efficiency and productivity overall,” said DePrisco. “Like any new technology, there needs to be a healthy dose of skepticism and rigor applied to ensure that we’re not just relying on what a machine spits out, that we’re actually applying critical thinking, bringing our experience, judgment and curiosity to any data that becomes available through a machine. We’ve seen this throughout the years as new technology is adopted. There’s a maturity curve, and we’re still in the early stages of that maturity curve with AI. There will be a lot of learning that happens over time.”
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Facing a backlash from audit firms over its proposal to toughen the standards for failing to detect noncompliance with laws and regulations, the Public Company Accounting Oversight Board has decided to delay action on the standard this year.
The PCAOB
Earlier this week, the PCAOB issued
“Following the recent issuance of staff guidance, the PCAOB will not take additional action on NOCLAR this year,” said a PCAOB spokesperson. “We will continue engaging with stakeholders, including the SEC, as we determine potential next steps. As our process has demonstrated, the PCAOB is committed to listening to all stakeholders and getting it right.”
One reason for the change of plans is that the PCAOB anticipates changes in the regulatory environment under the Trump administration, especially in the Securities and Exchange Commission, which would have to approve the final standard before it could be adopted. The Trump administration is likely to replace SEC chairman Gary Gensler, who has spearheaded many of the increased regulatory efforts at the Commission and encouraged the PCAOB to update its older standards and take a tougher stance on enforcement and inspections. President-elect Trump, in contrast, has promised to eliminate regulations, and Gensler’s push for increased regulation has attracted the ire of many in the financial industry.
According to a person familiar with the PCAOB process, no further action is expected until further consultation with the SEC under the incoming administration can take place.
Questions have arisen over whether the PCAOB might decide to repropose the standard with modifications given the amount of opposition it has attracted. That is to be determined pending review of the comment letters that have been received, as well as a roundtable from earlier this year, along with responses from targeted inquiries from firms in their approach relating to NOCLAR.
PCAOB board members Christina Ho and George Botic were asked about the NOCLAR proposal on Wednesday at Financial Executives International’s Current Financial Reporting Insights Conference, and Ho acknowledged the pushback.
“We’ve heard strong opposition from the auditing profession, public companies, audit committees, investors, academics and others,” said Ho. “The PCAOB has received 189 individualized comments to date on that proposal. This proposal now has the third highest number of comment letters in the history of PCAOB. That did get a lot of attention. Commenters overwhelmingly called for a reproposal or withdrawal of the proposed standard so that that is definitely something that I am looking at a lot, and I also voted against the proposal. I have spoken to various stakeholders, including investors, audit committee chairs and members, and some preparers as well. The question I got asked repeatedly was, what problem is PCAOB trying to solve? And the people I spoke to believe that there have been improvements in financial reporting quality over the past 20 years, and that obviously is consistent with the
Botic noted that the proposal came before he joined the board, but he referred to the staff guidance that had been issued earlier in the week by the PCAOB on the existing requirements.
Last week, the PCAOB
The PCAOB expects it to remain on the docket for 2025 but doesn’t want to try to jam it through this year. However, the PCAOB announced Friday that it has scheduled an open board meeting next Thursday, Nov. 21, on
Accounting
Accountants eye sustainable business management
Published
9 hours agoon
November 15, 2024Accountants are increasingly being asked to deal with sustainability issues as more businesses are called upon by investors to report on how they are dealing with issues like climate change and carbon emissions.
This week, amid the United Nations COP29 climate change conference in Azerbaijan, business leaders have been playing a larger role, including fossil fuel companies, prompting an
ESG standard-setters have also been playing a role at COP, with groups like the Global Reporting Initiative and the Carbon Disclosure Project
Last month, the Institute of Management Accountants released a
“The main focus and the main attention right now in the ESG field is going to compliance, to the reporting parts,” said Brigitte de Graaff, who chaired the IMA committee that authored the report. “There are a lot of rules and regulations out there.”
For right now, those rules and regulations are mostly voluntary in the U.S., especially with the
“In Europe, of course, there is not a lot of voluntary reporting for the larger companies anymore, but it’s all mandatory with a huge amount of data points and aspects that they need to report, so there’s a lot of focus right now on how to comply with these rules and regulations,” said de Graaff. “However, there’s also a lot of discussion going on about whether it should be about compliance. What’s the reason for reporting all these aspects? For us what was really important was that there is a lot of opportunity for management accountants to work with this kind of information.”
She sees value beyond purely disclosing ESG information. “If you use this information, and you integrate this in your organization, there’s much more value that you can get out of it, and it’s also much more part of what kind of value you are creating as an organization, and it’s much more aligned with what you were doing,” said de Graaff.
The report discusses the benefits of the information, and how management accountants can play an important role. “You can use and integrate this in your FP&A and your planning processes,” said de Graaff. “You can integrate this kind of information in your strategy, something that management accountants are very well equipped for, but also to track performance and see how you’re actually achieving your goals, not only on financial aspects, but also on these nonfinancial aspects that are much broader than the E, S and G factors.”
The report discusses how to go beyond the generic environmental, social and governance parts of ESG to understand how they relate to a business’s core operations and make it more sustainable.
Management accountants can even get involved in areas such as biodiversity. “Even though, as a management accountant, you might not be an expert on marine biology and what the impact of your organization is underwater, you are able to tell what are the checks that have been performed on this,” said de Graaf. “Is this a common standard? Is this information that is consistently being monitored throughout the organization? Or is it different and what are the benchmarks? What are the other standards? These kinds of processes are something that management accountants are well aware of, and how they can check the quality of this information without being a subject matter expert on every broad aspect that may entail in this ESG journey that an organization is on.”
ESG can become part of the other work that management accountants are already involved in performing for their organizations.
“Ultimately there are a lot of competencies that management accountants were already doing in their organization, and ESG might sometimes seem unrelated, but it basically ties in into the competencies that we already know,” said de Graaff. “I hope that with this report, we can also show that the competencies that we are so familiar with, that we’ve been dealing with other strands of financial information, that you can basically also use these competencies in the ESG arena. Even though there’s a lot that seems very new, if you are aware of how you can tie that in, you can use the skills that you already have, the skill set that you have as a management accountant, to really improve your risk management processes, your business acumen, your operational decision making, etc. I hope that with this publication, we can also take away a little bit of the big fear that might be around a huge topic, as ESG is now. This is actually just a very interesting and exciting way to look at this kind of information, and we are very well equipped to help organizations navigating through this changing ESG regulation world.”
Accounting
Don’t fall into these traps when accounting for stock-based compensation
Published
13 hours agoon
November 15, 2024If you work at a startup company or have startup clients, you know all too well that cash can be tight and hiring and retaining top talent is a challenge.
In response many startups turn to equity compensation to attract and retain top talent without breaking the budget on salaries and benefits. Stock-based compensation also ties employees to the company’s success as they essentially become owners. Employees will theoretically work harder and think twice before leaving if they have a chance to earn a substantial windfall in exchange for taking a below-market starting salary.
Great. But founders and their financial teams must remember that equity compensation is not free — it’s a form of deferred compensation that must be treated as an expense. As such, equity compensation has strict rules and regulations for employers and employees to follow, especially regarding taxes.
Even with substantial financial backing, many private/early-stage companies do not have enough resources to handle complex GAAP accounting and financial reporting for SBC awards. This can be problematic since larger investors or banks typically want a third party to sign off on the accuracy of the startup’s financials. They want assurances that the company is not doing anything fraudulent or failing to follow GAAP guidance. Also, being careless with SBC in your company’s early years can make it very costly and time-consuming to change from non-GAAP to GAAP standards as you prepare for an IPO, sale or other exit.
Setting the table
One of the top requirements is to determine fair market value for the company’s stock through a 409(a) valuation, which is required for tax compliance and necessary before optioning or issuing stocks. Typically, startups will need to undergo the 409(a) valuation once per year and any time after they raise funding. Companies should also provide reasonable guidance to employees about the tax consequences of various types of equity compensation. That’s very important since some employees, particularly young workers, have never received equity compensation before. When restricted stock awards provide ownership interest upon vesting, the 83(b) election allows these awards to be taxed at the grant date based on their FMV — even if they have not fully vested. By making an irrevocable 83(b) election within 30 days of the RSA grant, employees recognize taxable income immediately without waiting for vesting. This strategy can be beneficial if the stock’s value is expected to rise, since it minimizes ordinary income and maximizes capital gains upon sale. However, employees and their advisors should be cautious because taxes paid via this election are non-refundable if the RSA does not vest, or if its value declines. Generally, paying tax upfront is advantageous when the stock’s value is lower.
Five things that founders and financial teams often overlook regarding equity compensation
1. Being too generous: Founders might want to understand various types of share-based payment awards, such as stock options, restricted stock awards, restricted stock units, etc., that best align with the company’s expected growth and strategies. They might unintentionally give out too many shares in employee equity plans without taking into account long-term equity dilution. Without careful planning, founders could inadvertently allow employees to receive more financial benefits than the company planned for in a liquidity event. Also, the founders might not have enough shares to give up in later rounds of financing.
2. Vesting criteria too easy to meet: Share-based payment awards come with various vesting conditions, with a plain vanilla plan being a four-year service vesting requirement without other performance conditions or without taking market conditions into account. Founders and their financial teams may want to provide employees with additional conditions if the vesting conditions are easy to achieve. Otherwise, key employees might leave the company much sooner than expected. I’ve found over my career that the easier the vesting conditions, the less motivation employees tend to have to perform at a high level and attrition rates rise.
3. Vesting criteria too aggressive: Conversely, if the employer wants to make vesting more stringent or restrictive, it can add conditions such as EBITDA targets or IPO/change in control, which are considered performance conditions, or multiple of invested capital, which is a market condition. Stock-based compensation awards serve as incentives. Vesting conditions should be challenging enough to drive employees toward meaningful, but not unrealistic, achievement. If vesting goals are set too high, the awards may lose their motivational effect, working against their primary purpose of aligning employee efforts with company success.
4. Inconsistent record keeping: The executive team sometimes underestimates the amount of effort required to maintain legal documents, the cap table, vesting and exercising schedules. Good recordkeeping is crucial when the company goes through financial statement audits or financial due diligence. Without proper recordkeeping, financial statement audits and due diligence processes can be significantly prolonged. This can trigger higher audit and diligence fees, delays in closing the transaction, and even risking deal termination or substantial penalties (see the cautionary tale below).
5. Tax implications: The founders might overlook potential implications of income taxes and payroll taxes varying depending on the types of awards. Understanding the main differences between incentive stock options and non-qualified stock options is essential when creating equity incentive plans.
Accounting challenges regarding common forms of equity compensation
Startups frequently use equity compensation (e.g., stock options, restricted stock units, etc.), but many fail to grasp its accounting complexities. ASC 718 requires companies to recognize the FMV of these awards as an expense. Complexities arise with performance-based or market-based conditions, which require careful classification and tracking. Accountants must ensure that awards (liability or equity) are properly classified and they must monitor modifications that could lead to additional expenses.
Misclassifying these instruments above can result in misstated financial statements, which is especially problematic during audits or liquidity events (e.g., M&A, IPO). Failing to account properly for embedded derivatives or misclassifying equity and liabilities can lead to noncompliance with GAAP, potential penalties and loss of investor confidence.
Cautionary tale
One of our startup clients initiated their first financial statement audit to prepare for a Series A capital raise. They expected to complete the audit within eight to ten weeks, which is typical for companies with adequate staffing and strong internal controls. However, the audit dragged on for over a year due to significant recordkeeping issues. The company lacked a cap table, despite issuing multiple classes of preferred equity, stock options, restricted stock units, restricted stock awards, convertible debt, SAFEs and warrants. Some equity awards had even been granted without board approval. Reconstructing the cap table required extensive time from the management team, causing substantial delays.
After completing the cap table, the company engaged a third-party consultant to determine the appropriate accounting treatment for these equity instruments under ASC 718, ASC 480 and ASC 815 — a process that took additional weeks. In the tighter capital environment of 2022 to 2024 marked by higher interest rates, the company ultimately failed to secure the necessary working capital to sustain operations. Furthermore, due to poor recordkeeping, the company was required to amend prior-year tax returns, resulting in hefty penalties.
This case underscores the importance of maintaining accurate records and clear internal controls to avoid costly delays and risks during audits and capital-raising efforts.
Equity compensation is one of the most important tools startups have for preserving cash flow and retaining top talent. As a CPA, you play a critical advisory role in ensuring the company accounts for these instruments correctly, reducing the risk of costly restatements and ensuring compliance during future liquidity events. The startup culture runs fast and furious with constant pivots and reiterations. Don’t let proper treatment of equity compensation get lost in all the excitement. That’s where you come in.
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