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Moss Adams launches AI consulting service for ML and gen AI

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Top 25 firm Moss Adams announced the launch of a new AI consulting service that aims to help clients identify realistic AI implementations that deliver value for organizations through tailored solutions set up to meet their unique objectives. 

“Few technologies in the last couple decades have the potential to expand a business’ capabilities, increase efficiency and grow revenue like AI,” said Michael Parker, consulting partner at Moss Adams. “The AI landscape is crowded and overhyped, leaving businesses overwhelmed with where to begin and how to leverage this technology within their business, potentially leading to AI investments that go under-utilized or poorly implemented. Our team combines former executives familiar with the rigors of growing a business and professionals with deep, practical experience in AI, allowing us to meet organizations’ unique needs in harnessing the value of this technology.”

The practice will be split into two teams. One is focused specifically on generative AI. Through this service, Moss Adams will help businesses create a central knowledge center that empowers employees to search, access and leverage organizational data, as well as gain augmented workflows aligned with their IT stack and structure. From there, professionals will work directly with the organization to identify use scenarios for generative AI, navigate change management, deliver end-user training and provide additional guidance that may be needed. 

The other is focused on machine learning. This service is meant for organizations seeking to effectively tap into large volumes of data quickly, accurately and at scale, in alignment with broader business needs and goals. Professionals will work with clients to develop customized AI solutions that drive data-based insights and aid in decision making. Working closely with clients, the firm will guide businesses to increase their data’s return on investment, boost workforce productivity, accelerate legacy processes and more. 

Loren Den Herder, managing director of enterprise systems consulting for Moss Adams, said in an email that the teams work together, as there can be a great deal of crossover between the two. He added that their services further integrate with the firm’s broader consulting offerings, meaning the AI consultancy is part of a larger holistic approach that covers both the technology and the organizational aspects, such as change management or security. The groups are composed partially of experts hired specifically for this purpose and partially those drawn from other parts of the firm, with Herder noting that both technology and business skillsets are required for the solutions to be effective. 

He said that while there are clients new to AI and are looking for a place to start, what they’ve mostly been seeing so far has been businesses who are interested in AI but need deeper insights — they’re interested in the technology, have the resources to invest in it and are looking to get the most out of them. Still, he stressed that the service is for businesses of all sizes at all levels of AI sophisticated: “This is not limited to large complex organizations.” 

There are many areas where this new service can be applied, with Den Herder pointing to regulatory compliance as one particular area where AI has been especially useful.

“Generative AI can augment the assessment of a large set of operating policies with regulatory requirements. This removes the drudgery of this language-intensive process and quickly identifies recommendations. It also provides a method to more effectively deliver operating policy guidelines directly to the frontlines of operations in real-time. Generative AI offers a whole new way of thinking about how to solve business problems,” he said. 

He acknowledged that the AI landscape has a lot of hype, and it can sometimes be confusing to determine what is and is not worth it. What helps for Moss Adams is an incremental approach that controls implementation costs. They drive for “effectiveness each step of the way,” which makes it relatively straightforward to determine real return on investment. This allows people to understand the tangible impact of this new technology, which serves to cut through at least some of the hype. 

“As an accounting firm, Moss Adams comes to the table with a breadth of business insight and familiarity with business finances and operations,” said Den Heder. “We understand how businesses operate. We also understand the external factors facing businesses. It’s a unique position we, as an accounting firm, have. We’re already adept at working with clients to address their unique needs. The service offers an integrated consulting approach that delivers on all aspects of an effective business implementation. We are differentiated from pure technology plays. Overall, we are taming the hype and bringing reality to the value proposition.”

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Accounting

FASB proposes guidance on accounting for government grants

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The Financial Accounting Standards Board issued a proposed accounting standards update Tuesday to establish authoritative guidance on the accounting for government grants received by business entities. 

U.S. GAAP currently doesn’t provide specific authoritative guidance about the recognition, measurement, and presentation of a grant received by a business entity from a government. Instead, many businesses currently apply the International Financial Reporting Standards Foundation’s International Accounting Standard 20, Accounting for Government Grants and Disclosure of Government Assistance, by analogy, at least in part, to account for government grants.

In 2022 FASB issued an Invitation to Comment, Accounting for Government Grants by Business Entities—Potential Incorporation of IAS 20, Accounting for Government Grants and Disclosure of Government Assistance, into GAAP. In response, most of FASB’s stakeholders supported leveraging the guidance in IAS 20 to develop accounting guidance for government grants in GAAP, believing it would reduce diversity in practice because entities would apply the guidance instead of analogizing to it or other guidance, thus narrowing the variability in accounting for government grants.

Financial Accounting Standards Board offices with new FASB logo sign.jpg
FASB offices

Patrick Dorsman/Financial Accounting Foundation

The proposed ASU would leverage the guidance in IAS 20 with targeted improvements to establish guidance on how to recognize, measure, and present a government grant including (1) a grant related to an asset and (2) a grant related to income. It also would require, consistent with current disclosure requirements, disclosure about the nature of the government grant received, the accounting policies used to account for the grant, and significant terms and conditions of the grant, among others.

FASB is asking for comments on the proposed ASU by March 31, 2025.

“It will not be a cut and paste of IAS 20,” said FASB technical director Jackson Day during a session at Financial Executives International’s Current Financial Reporting Insights conference last week. “First of all, the scope is going to be a little bit different, probably a little bit more narrow. Second of all, the threshold of recognizing a government grant will be based on ‘probable,’ and ‘probable’ as we think of it in U.S. GAAP terms. We’re also going to do some work to make clarifications, etc. There is a little bit different thinking around the government grants for assets. There will be a deferred income approach or a cost accumulation approach that you can pick. And finally, there will be different disclosures because the disclosures will be based on what the board had previously issued, but it does leverage IAS 20. A few other things it does as far as reducing diversity. Most people analogized IAS 20. That was our anecdotal findings. But what does that mean? How exactly do they do that? This will set forth the specifics. It will also eliminate from the population those that were analogizing to ASC 450 or 958, because there were a few of those too. So it will go a long way in reducing diversity. It will also head down a model that will be generally internationally converged, which we still think about. We still collaborate with the staff [of the International Accounting Standards Board]. We don’t have any joint projects, but we still do our best when it makes sense to align on projects.”

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Accounting

In the blogs: Questions for the moment

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Fighting scope creep; QCDs as the year ends; advising ministers; and other highlights from our favorite tax bloggers.

Questions for the moment

  • CLA (https://www.claconnect.com/en/resources?pageNum=0): One major question of the moment: What can nonprofits expect from future federal tax policies?
  • Mauled Again (http://mauledagain.blogspot.com/): Not long ago, about a dozen states would seize property for failure to pay property taxes and, instead of simply taking their share of unpaid taxes, interest, and penalties and returning the excess to the property owner, they would pocket the entire proceeds of the sales. Did high court intervention stem this practice? Not so much.
  • TaxConnex (https://www.taxconnex.com/blog-): What are the best questions to pin down sales tax risk and exposure?
  • Current Federal Tax Developments (https://www.currentfederaltaxdevelopments.com/): In Surk LLC v. Commissioner, the Tax Court was presented with the question of basis computations related to an interest in a partnership. The taxpayer mistakenly deducted losses that exceeded the limitation in IRC Sec. 704(d), raising the question: Should the taxpayer reduce its basis in subsequent years by the amount of those disallowed losses or compute the basis by treating those losses as if they were never deducted?

Creeping

On the table

  • Don’t Mess with Taxes (http://dontmesswithtaxes.typepad.com/): What to remind them, as end-of-year planning looms, about this year’s QCD numbers.
  • Parametric (https://www.parametricportfolio.com/blog): If your clients are using more traditional commingled products for their passive exposures, they may not know how much tax money they’re leaving on the table. A look at possible advantages of a separately managed account. 
  • Turbotax (https://blog.turbotax.intuit.com): Whether they’re talking diversification, gainful hobby or income stream, what to remind them about the tax benefits of investing in real estate.
  • The National Association of Tax Professionals (https://blog.natptax.com/): Q&A from a recent webinar on day cares’ unique income and expense categories.
  • Boyum & Barenscheer (https://www.myboyum.com/blog/): For larger manufacturers, compliance under IRC 263A is essential. And for all manufacturers, effective inventory management goes beyond balancing stock levels. Key factors affecting inventory accounting for large and small manufacturing businesses.
  • U of I Tax School (https://taxschool.illinois.edu/blog/): What to remind them — and yourself — about the taxation of clients who are ministers.
  • Withum (https://www.withum.com/resources/): A look at the recent IRS Memorandum 2024-36010 that denied the application of IRC Sec. 245A to dividends received by a controlled foreign corporation.

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Accounting

PwC funds AI in Accounting Fellowship at Bryant University

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PwC made a $1.5 million investment to Bryant University, in Smithfield, Rhode Island, to fund the launch of the PwC AI in Accounting Fellowship.

The experiential learning program allows undergraduate students to explore AI’s impact in accounting by way of engaging in research with faculty, corporate-sponsored projects and professional development that blends traditional accounting principles with AI-driven tools and platforms. 

The first cohort of PwC AI in Accounting Fellows will be awarded to members of the Bryant Honors Program planning to study accounting. The fellowship funds can be applied to various educational resources, including conference fees, specialized data sheets, software and travel.

PwC sign, branding

Krisztian Bocsi/Bloomberg

“Aligned with our Vision 2030 strategic plan and our commitment to experiential learning and academic excellence, the fellowship also builds upon PwC’s longstanding relationship with Bryant University,” Bryant University president Ross Gittell said in a statement. “This strong partnership supports institutional objectives and includes the annual PwC Accounting Careers Leadership Institute for rising high school seniors, the PwC Endowed Scholarship Fund, the PwC Book Fund, and the PwC Center for Diversity and Inclusion.”

Bob Calabro, a PwC US partner and 1988 Bryant University alumnus and trustee, helped lead the development of the program.

“We are excited to introduce students to the many opportunities available to them in the accounting field and to prepare them to make the most of those opportunities, This program further illustrates the strong relationship between PwC and Bryant University, where so many of our partners and staff began their career journey in accounting” Calabro said in a statement.

“Bryant’s Accounting faculty are excited to work with our PwC AI in Accounting Fellows to help them develop impactful research projects and create important experiential learning opportunities,” professor Daniel Ames, chair of Bryant’s accounting department, said in a statement. “This program provides an invaluable opportunity for students to apply AI concepts to real-world accounting, shaping their educational journey in significant ways.”

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