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Life insurance performance evaluation strategies for accountants and clients

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Life insurance is an integral part of an overall financial plan. Regular reviews can determine whether the policy is performing according to expectations and meeting the client’s current financial objectives. Most importantly it will determine whether the client’s coverage will be in place when needed, at the insured’s passing. There are many factors to consider that will impact the performance of a life insurance policy. A periodic review of your client’s life insurance portfolio will determine that the product’s features, benefits and costs, as well as the client’s current planning objectives, are being met. One of the most significant reasons for doing so is to determine a life insurance policy’s current and all-important future cash value and how it’s being impacted by the policy’s cost of insurance.

Knowing the current accumulated cash value allows one to make several important assumptions, the most prominent being whether the cash value will be sufficient to prevent the policy’s coverage from expiring prematurely. Non-guaranteed universal life insurance is an asset class that must be actively managed in the same manner as a client would evaluate the performance of their stock, bond, or real estate portfolio. 

During the past 30 years, many owners of life insurance policies have found and are continuing to discover that if they purchased life insurance between the early 1980s and early 2000s, there was a three out of four chance that their policy was of a non–guaranteed nature, meaning its duration of coverage was entirely dependent on the overall accumulated cash value based on the cumulative interest rate earned by their life insurance policy. For example, In the 1980s, when interest rates were 17 to 18% and many owners of these new non-guaranteed universal life insurance policies mistakenly assumed that the current interest rate would always remain in the vicinity of the initial 17 to 18%, over the next 20 to 30+ years. But as rates continuously declined, with the exception of the last two years, they in fact only earned an average of 4 to 5%. Unfortunately, the owners of these non- guaranteed policies have since found themselves in a situation where 30 to 35% of these existing non-guaranteed contracts have been and are continuing to expire prematurely at a steadily increasing rate. The accumulated cash value was simply insufficient to cover the policy’s annual costs when the insured was in their mid-80s 

In the case of a lapsing policy with a loan, the policy owner is subject to income taxes, as a result of forgiveness of debt if the policy expires before the insured. Likewise, if a trustee or grantor forgets to pay the premium or assumes no premium is due when in fact it is, the insurance companies will at the broker’s initial request based on a checkmark on the application pay the premium to keep the policy in force. Further, it will consider those premiums as a loan and charge a cumulative 5 to 6% interest rate on the loan each year. The trustee and the grantor are often unaware that this loan and the accruing interest on that loan are draining the policy’s cash value, thus accelerating the policy’s premature expiration. It’s of paramount importance that the policy not be allowed to expire before the insured does.

My experience over the last 35 years has shown me that a typical unskilled trustee, usually the eldest son or daughter of the insured, was not given proper guidance that a non-guaranteed policy was no longer a “buy and hold” asset     that could be placed in a drawer and forgotten and had instead become a        “buy and manage” asset. As a result, there were no procedures in place to properly manage a personally owned or trust-owned life insurance policy. Further exacerbating the problem is the fact that the insurance agent/broker may no longer be involved, and the insurance company, contrary to popular belief, is not obligated, beyond sending an annual statement with important information about the fact that interest rates could adversely impact the duration of coverage, buried somewhere on page 4 of an eight-page report. 

Here’s a little-known fact: It’s not in the insurance company’s best interest that one’s coverage remains in force. The reason being, they profit when policies expire prematurely. Consider the fact that after years of an insured paying their premiums, a death benefit is not required to ever be paid because the policy lapsed. 

Such are the consequences of sustained reduced interest rates and years of in- attention on the part of the sons and daughters acting as the private owners or unskilled trustees of their parents’ life insurance policies. Sons and daughters that didn’t know that they were 100% responsible for the performance of their policies. Nor did they know they should have increased the premium they paid to the insurance company over the last 20 to 30 years as that would have been the only way they could have made up for the reduced earnings caused by falling interest rates. (with exception of the last two years)

As a result, an increasing number of trust beneficiaries and their families are finding themselves left without the life insurance proceeds they were otherwise expecting to receive. Many of those beneficiaries are now litigating against other family members and their advisors who didn’t know any better but should have. These situations leave owners in a position where they must decide whether it makes sense to continue their coverage so it lasts through their life expectancy at a significantly higher cost than their current premium, or to give up (lapse) all or part of the coverage. 

So how can an attorney or accountant, acting as a trustee themselves or an advisor to the policy owner or trustee, know if the universal life policy they, or their clients, own has problems? The most reliable way to understand how a policy is performing is to order an in-force historic re-projection. This evaluation illustrates the policy from its inception until the present and contains all premiums paid to date and the policy’s current cash values. These values must now be projected into the future based on current guaranteed crediting rates and on the current increasing mortality costs and costs of insurance that the insurance company charges the insured each year. The tools to provide these analytical services are available; they just need to be used. 

The best course of action for a son or daughter acting as an accommodation or unskilled trustee, or for their advisor attempting to maintain their client’s life insurance coverage, would be for them to engage an experienced independent life insurance consultant to conduct a performance evaluation to determine whether the policy funding their trust is one of the 70% of non-guaranteed policies that are most likely to be in danger of expiring prematurely. This is then followed by setting up a plan for corrective action with the objective of making changes in strategies meant to best remedy the current situation so as to maintain the policy’s coverage. 

Should you come across a client in this position, consider an alternate exit strategy rather than merely surrendering the policy back to the insurer and instead engage a licensed life settlement broker to consider the sale of the policy in the secondary marketplace to an institutional investor. In doing, so you will find that it’s common for a client to receive an offer that’s two to three times higher than the cash surrender offered by the insurance company. The ideal candidate for such a transaction is an insured person over the age of 70 and ideally in poorer health than they were when they applied to the coverage. Basically, an older insured person in poor health will receive a better offer than a younger individual in good health. 

Another important reason to consider a sale of a policy rather than allowing it to lapse is in the case of a lapsing policy with a loan, the policy owner can be subject to income taxes, as a result of forgiveness of debt if the policy expires before the insured. If the policy with the debt survives the insured, the debt is forgiven and no taxes are due. Likewise, if a trustee or grantor forgets to pay the premium or assumes no premium is due when in fact it is, most insurance companies — based on the agent or broker checking the box to prevent the policy from lapsing — will automatically pay the premium to keep the policy in force. Further, it will consider those premiums to be a loan and charge a cumulative 5% interest rate on the loan each year. The trustee and the grantor are often unaware that this loan and the accruing interest on that loan are draining the policy’s cash value, thus causing it to expire prematurely.

Many accountants and attorneys have suggested that their high-net-worth clients use an institutional trustee for their trust-owned life insurance policies, while others have chosen to serve as trustees of such trusts themselves. Since institutional trustees charge a fee for their services, only a small portion of trust-owned life insurance policies — less than 10% — use a corporate or institutional trustee to professionally manage a client’s irrevocable life insurance trust. The other 90% ask a family member or close friend or an advisor to act in the capacity of an accommodation or unskilled trustee. 

Lastly, it’s important for any trustee to be aware that with the title and fee comes a significant amount of responsibility and fiduciary liability to evaluate the performance of a client’s portfolio. If they are not equipped to do so, it’s their duty to engage the services of a professional who can.

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XcelLabs launches to help accountants use AI

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Jody Padar, an author and speaker known as “The Radical CPA,” and Katie Tolin, a growth strategist for CPAs, together launched a training and technology platform called XcelLabs.

XcelLabs provides solutions to help accountants use artificial technology fluently and strategically. The Pennsylvania Institute of CPAs and CPA Crossings joined with Padar and Tolin as strategic partners and investors.

“To reinvent the profession, we must start by training the professional who can then transform their firms,” Padar said in a statement. “By equipping people with data and insights that help them see things differently, they can provide better advice to their clients and firm.”

Padar-Jody- new 2019

Jody Padar

The platform includes XcelLabs Academy, a series of educational online courses on the basics of AI, being a better advisor, leadership and practice management; Navi, a proprietary tool that uses AI to help accountants turn unstructured data like emails, phone calls and meetings into insights; and training and consulting services. These offerings are currently in beta testing.

“Accountants know they need to be more advisory, but not everyone can figure out how to do it,” Tolin said in a statement. “Couple that with the fact that AI will be doing a lot of the lower-level work accountants do today, and we need to create that next level advisor now. By showing accountants how to unlock patterns in their actions and turn client conversations into emotionally intelligent advice, we can create the accounting professional of the future.”

Tolin-Katie-CPA Growth Guides

Katie Tolin

“AI is transforming how CPAs work, and XcelLabs is focused on helping the profession evolve with it,” PICPA CEO Jennifer Cryder said in a statement. “At PICPA, we’re proud to support a mission that aligns so closely with ours: empowering firms to use AI not just for efficiency, but to drive growth, value and long-term relevance.”

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Accounting is changing, and the world can’t wait until 2026

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The accountant the world urgently needs has evolved far beyond the traditional role we recognized just a few years ago. 

The transformation of the accounting profession is not merely an anticipated change; it is a pressing reality that is currently shaping business decisions, academic programs and the expected contributions of professionals. Yet, in many areas, accounting education stubbornly clings to outdated, overly technical models that fail to connect with the actual demands of the market. We must confront a critical question: If we continue to train accountants solely to file tax reports, are we truly equipping them for the challenges of today’s world? 

This shift in mindset extends beyond individual countries or educational systems; it is a global movement. The recent announcement of the CIMA/CGMA 2026 syllabus has made it unmistakably clear: merely knowing how to post journal entries is insufficient. Today’s accountants are required to interpret the landscape, anticipate risks and act with strategic awareness. Critical thinking, sustainable finance, technology and human behavior are not just supplementary topics; they are essential components in the education of any professional seeking to remain relevant. 

The CIMA/CGMA proposal for 2026 is not just a curriculum update; it is a powerful manifesto. This new program positions analytical thinking, strategic business partnering and technology application at the core of accounting education. It unequivocally highlights sustainability, aligning with IFRS S1 and S2, and expands the accountant’s responsibilities beyond mere numbers to encompass conscious leadership, environmental impact and corporate governance. 

The current changes in the accounting profession underscore an urgent shift in expectations from both educators and employers. Today, companies of all sizes and industries demand accountants who can do far more than interpret balance sheets. They expect professionals who grasp the deeper context behind the numbers, identify inconsistencies, anticipate potential issues before they escalate into losses, and act decisively as a bridge between data and decision making. 

To meet these expectations, a radical mindset shift is essential. There are firms still operating on autopilot, mindlessly repeating tasks with minimal critical analysis. Likewise, many academic programs continue to treat accounting as purely a technical discipline, disregarding the vital elements of reflection, strategy and behavioral insight. This outdated approach creates a significant mismatch. While the world forges ahead, parts of the accounting profession remain stuck in the past. 

The consequences of this shift are already becoming evident. The demand for compliance, transparency and sustainability now applies not only to large corporations but also to small and mid-sized businesses. Many of these organizations rely on professionals ill-equipped to drive the necessary changes, putting both business performance and the reputation of the profession at risk. 

The positive news is that accountants who are ready to thrive in this new era do not necessarily need additional degrees. What they truly need is a commitment to awareness, a dedication to continuous learning, and the courage to step beyond their comfort zones. The future of accounting is here, and it is firmly rooted in analytical, strategic and human-oriented perspectives. The 2026 curriculum is a clear indication of the changes underway. Those who fail to think critically and holistically will be left behind. 

In contrast, accountants who see the big picture, understand the ripple effects of their decisions, and actively contribute to the financial and ethical health of organizations will undeniably remain indispensable, anywhere in the world.

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Republicans push Musk aside as Trump tax bill barrels forward

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Congressional Republicans are siding with Donald Trump in the messy divorce between the president and Elon Musk, an optimistic sign for eventual passage of a tax cut bill at the root of the two billionaires’ public feud.

Lawmakers are largely taking their cues from Trump and sticking by the $3 trillion bill at the center of the White House’s economic agenda. Musk, the biggest political donor of the 2024 cycle, has threatened to help primary anyone who votes for the legislation, but lawmakers are betting that staying in the president’s good graces is the safer path to political survival.

“The tax bill is not in jeopardy. We are going to deliver on that,” House Speaker Mike Johnson told reporters on Friday.

“I’ll tell you what — do not doubt, don’t second guess and do not challenge the President of the United States Donald Trump,” he added. “He is the leader of the party. He’s the most consequential political figure of our time.”

A fight between Trump and Musk exploded into public view this week. The sparring started with the tech titan calling the president’s tax bill a “disgusting abomination,” but quickly escalated to more personal attacks and Trump threatening to cancel all federal contracts and subsidies to Musk’s companies, such as Tesla Inc. and SpaceX which have benefitted from government ties.

Republicans on Capitol Hill, who had —  until recently — publicly embraced Musk, said they weren’t swayed by the billionaire’s criticism that the bill cost too much. Lawmakers have refuted official estimates of the package, saying that the tax cuts for households, small businesses and politically important groups — including hospitality and hourly workers — will generate enough economic growth to offset the price tag.

“I don’t tell my friend Elon, I don’t argue with him about how to build rockets, and I wish he wouldn’t argue with me about how to craft legislation and pass it,” Johnson told CNBC earlier Friday.

House Budget Committee Chair Jodey Arrington told reporters that House lawmakers are focused on working with the Senate as it revises the bill to make sure the legislation has the political support in both chambers to make it to Trump’s desk for his signature. 

“We move past the drama and we get the substance of what is needed to make the modest improvements that can be made,” he said.

House fiscal hawks said that they hadn’t changed their prior positions on the legislation based on Musk’s statements. They also said they agree with GOP leaders that there will be other chances to make further spending cuts outside the tax bill. 

Representative Tom McClintock, a fiscal conservative, said “the bill will pass because it has to pass,” adding that both Musk and Trump needed to calm down. “They both need to take a nap,” he said.

Even some of the House bill’s most vociferous critics appeared resigned to its passage. Kentucky Representative Thomas Massie, who voted against the House version, predicted that despite Musk’s objections, the Senate will make only small changes.

“The speaker is right about one thing. This barely passed the House. If they muck with it too much in the Senate, it may not pass the House again,” he said.

Trump is pressuring lawmakers to move at breakneck speed to pass the tax-cut bill, demanding they vote on the bill before the July 4 holiday. The president has been quick to blast critics of the bill — including calling Senator Rand Paul “crazy” for objecting to the inclusion of a debt ceiling increase in the package.

As the legislation worked its way through the House last month, Trump took to social media to criticize holdouts and invited undecided members to the White House to compel them to support the package. It passed by one vote.

Senate Majority Leader John Thune — who is planning to unveil his chamber’s version of the bill as soon as next week — said his timeline is unmoved by Musk. 

“We are already pretty far down the trail,” he said.

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